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Cranor, L.F. (2004). I Didn’t buy It for Myself. In: Karat, CM., Blom, J.O., Karat, J. (eds) Designing Personalized User Experiences in eCommerce. Human-Computer Interaction Series, vol 5. Springer, Dordrecht. https://doi.org/10.1007/1-4020-2148-8_5
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