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Monotonic Spline Regression to Estimate Promotional Price Effects: A Comparison to Benchmark Parametric Models

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Operations Research Proceedings 2005

Part of the book series: Operations Research Proceedings ((ORP,volume 2005))

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References

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Author information

Authors and Affiliations

  1. Department of Statistics, University of Munich, Ludwigstr. 33, 80539, Munich, Germany

    Andreas Brezger

  2. Department of Marketing, University of Regensburg, Universitätsstr. 31, 93053, Regensburg, Germany

    Winfried J. Steiner

Authors
  1. Andreas Brezger
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  2. Winfried J. Steiner
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Editor information

Editors and Affiliations

  1. Institute of Shipping Economics and Logistics Dept. Logistics Systems, University of Bremen, Universitätsallee GW1 Block A, 28359, Bremen, Germany

    Hans-Dietrich Haasis

  2. Faculty of Business Studies and Economics Chair of Logistics, University of Bremen, PO Box 33 04 40, 28334, Bremen, Germany

    Herbert Kopfer  & Jörn Schönberger  & 

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© 2006 Springer-Verlag Berlin Heidelberg

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Brezger, A., Steiner, W.J. (2006). Monotonic Spline Regression to Estimate Promotional Price Effects: A Comparison to Benchmark Parametric Models. In: Haasis, HD., Kopfer, H., Schönberger, J. (eds) Operations Research Proceedings 2005. Operations Research Proceedings, vol 2005. Springer, Berlin, Heidelberg . https://doi.org/10.1007/3-540-32539-5_95

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