Abstract
In the 1980s and 1990s, the issue of trust in many aspects of life has drawn much attention in a significant number of studies in social science. Nowadays, with the development of Web applications, trust evaluation has become a significant and important issue, especially when a client has to select a trustworthy one from a pool of unknown service providers. An effective and efficient trust evaluation system is highly desirable and critical to clients for identifying potential risks, providing objective trust results and preventing huge monetary losses.This research roadmap presents an overview of the general structure of trust, the bases of trust and the concepts of trust in different disciplines. Then the typical trust evaluation methods in each area of Web applications, including e-commerce, P2P networks, multi-agent systems, recommendation systems, social networks and service-oriented computing, are briefly introduced from technology, state of the art and scientific challenges standpoints. This roadmap provides not only the necessary background for on-going research activities and projects, but also the solid foundations for deciding on potential future research on trust evaluation in broader contexts.
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Refer to the Reuters news “eBay and Facebook unveil e-commerce partnership” at http://www.reuters.com/article/2011/10/12/ebay-facebook-idUSN1E79B22Y20111012.
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Li, L., Wang, Y. (2014). The Roadmap of Trust and Trust Evaluation in Web Applications and Web Services. In: Bouguettaya, A., Sheng, Q., Daniel, F. (eds) Advanced Web Services. Springer, New York, NY. https://doi.org/10.1007/978-1-4614-7535-4_4
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