Abstract
The usage of live mobile TV and mobile video devices is increasing in Japan as well as in other countries. We conducted a user study in the summer of 2007, in the Tokyo area of Japan, with 11 participants, in order to understand through qualitative interviews when, how, and why people were using such devices. In this chapter, we present several findings from this user study, which reveals the different attitudes concerning the usage of live mobile TV compared with that of mobile video. These findings consider the following points. (1) Usage on commuter buses or trains, (2) usage at home, (3) usage related to experience sharing, and (4) interest of live mobile TV users in mobile video, and interest of mobile video users in live mobile TV. This chapter also proposes some ideas to improve user experience with mobile TV and video, and compares the results of our user study with those conducted in Finland, Korea, the USA, and the UK.
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Notes
- 1.
This chapter uses “mobile TV” to denote “live mobile TV” where there is no misunderstanding
- 2.
- 3.
This number is the summation of the population of Tokyo and surrounding three prefectures in 2005 (Tokyo: 12.6 million, Kanagawa: 8.8 million, Saitama: 7.1 million, Chiba: 6.1 million)
- 4.
“MobaHo!” in Table 3 is a mobile satellite digital audio/video broadcasting service
- 5.
This chapter uses “commuter vehicle” to denote the public transportation such as bus or train to commute
- 6.
We use ‘M’ for male and ‘F’ for female. The pair of numbers indicate the range of age
- 7.
Sony LocationFree was used to send recorded contents to his PSP via the Internet
- 8.
- 9.
‘DivX’ is a software to convert file formats
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The authors thank the volunteers of this user study for their cooperation.
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Miyauchi, K., Sugahara, T., Oda, H. (2010). Different Attitudes Concerning the Usage of Live Mobile TV and Mobile Video. In: Marcus, A., Roibás, A., Sala, R. (eds) Mobile TV: Customizing Content and Experience. Human-Computer Interaction Series. Springer, London. https://doi.org/10.1007/978-1-84882-701-1_14
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DOI: https://doi.org/10.1007/978-1-84882-701-1_14
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