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Development of a Social Media Maturity Model for Logistics Service Providers

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Book cover Business Information Systems (BIS 2019)

Part of the book series: Lecture Notes in Business Information Processing ((LNBIP,volume 354))

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Abstract

Logistics service providers (LSPs) conduct their business in an environment of steadily changing stakeholders and business models. Social media (SM) has become an important communication tool and source for new business models for LSPs. Nevertheless, a lot of LSPs struggle with the utilization of SM. In this paper, we develop an SM maturity model (MM) for LSPs. By doing so, our research sheds light on the use of SM at LSPs and reveals impediments. Thus, the developed MM will help researchers better understand the utilization of SM at LSPs and practitioners to improve their business processes.

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Author information

Authors and Affiliations

  1. Osnabrück University of Applied Sciences, Caprivistr. 30a, 49076, Osnabrück, Germany

    Axel Jacob

  2. Osnabrück University, Katharinenstr. 1, 49074, Osnabrück, Germany

    Frank Teuteberg

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  1. Axel Jacob
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  2. Frank Teuteberg
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Correspondence to Axel Jacob .

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Editors and Affiliations

  1. Poznań University of Economics and Business, Poznań, Poland

    Witold Abramowicz

  2. ETSI Informática, University of Seville, Seville, Spain

    Rafael Corchuelo

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Jacob, A., Teuteberg, F. (2019). Development of a Social Media Maturity Model for Logistics Service Providers. In: Abramowicz, W., Corchuelo, R. (eds) Business Information Systems. BIS 2019. Lecture Notes in Business Information Processing, vol 354. Springer, Cham. https://doi.org/10.1007/978-3-030-20482-2_9

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  • DOI: https://doi.org/10.1007/978-3-030-20482-2_9

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  • Online ISBN: 978-3-030-20482-2

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