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The Role of Location Dependent Services for the Success of Local Shopping Platforms

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Part of the book series: Lecture Notes in Business Information Processing ((LNBIP,volume 373))

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Abstract

Competitors and customers put Local Owner-Operated Retail Outlets (LOORO) under digitalization pressure. Local Shopping Platforms (LSP) seem to offer a promising approach to overcoming the manifold e-commerce adoption barriers for LOOROs. However, the business model of LSPs focuses on services that support the online Point of Sale (PoS). Therefore, it is crucial for LOOROs to know if customers will accept and use LSPs and what are the main drivers. This paper presents a survey of customers of a medium-sized town in Germany investigating these factors. Results show that location dependent services are crucial for the success of LSPs.

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Author information

Authors and Affiliations

  1. South Westphalia University of Applied Sciences, 59494, Soest, Germany

    Lars Bollweg & Peter Weber

  2. Technische Universität Dortmund, 44221, Dortmund, Germany

    Richard Lackes & Markus Siepermann

Authors
  1. Lars Bollweg
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  2. Richard Lackes
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  3. Markus Siepermann
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  4. Peter Weber
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Corresponding author

Correspondence to Markus Siepermann .

Editor information

Editors and Affiliations

  1. Poznań University of Economics and Business, Poznan, Poland

    Witold Abramowicz

  2. University of Seville, Seville, Spain

    Rafael Corchuelo

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Bollweg, L., Lackes, R., Siepermann, M., Weber, P. (2019). The Role of Location Dependent Services for the Success of Local Shopping Platforms. In: Abramowicz, W., Corchuelo, R. (eds) Business Information Systems Workshops. BIS 2019. Lecture Notes in Business Information Processing, vol 373. Springer, Cham. https://doi.org/10.1007/978-3-030-36691-9_31

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  • DOI: https://doi.org/10.1007/978-3-030-36691-9_31

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  • Publisher Name: Springer, Cham

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  • Online ISBN: 978-3-030-36691-9

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