Abstract
This paper discusses the principle of tourism for all and highlights the fact that the market of disabled and elderly travellers is far from being a niche market. It demonstrates how destinations and suppliers of tourism-related products and services can gain competitive advantages and capture profitable market segments of the growing but neglected market requiring accessibility. The newly introduced, open Web 2.0 platform, nobatravel.at on the one hand aims at facilitating the search and findings of up-to-date and trustable, accessible information for the disabled and elderly traveller as well as enabling these people to share their experiences in an easy and appealing way. On the other hand it supports suppliers in offering their tourism-related products and services directly to the target audience and in gaining new knowledge about them. The technology of the platform bases on a Web 2.0-Framework, that was designed and co-developed by the author and is used to create social network communities with web accessibility in mind.
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© 2008 Springer-Verlag Wien
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Drews, W. (2008). A Web 2.0 Tourism Information System for Accessible Tourism. In: O’Connor, P., Höpken, W., Gretzel, U. (eds) Information and Communication Technologies in Tourism 2008. Springer, Vienna. https://doi.org/10.1007/978-3-211-77280-5_15
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DOI: https://doi.org/10.1007/978-3-211-77280-5_15
Publisher Name: Springer, Vienna
Print ISBN: 978-3-211-77279-9
Online ISBN: 978-3-211-77280-5