Skip to main content

Visualization Problems in Worldwide Map Portals

  • Chapter
  • First Online:
Modern Trends in Cartography

Abstract

Worldwide map portals have become an important platform for spatial data presentation. These portals attract millions of users every day and rank among the most visited Web sites in the world. For this reason, they have become a subject of study for cartographers carrying out research on problems in usability.

This paper is based on previous usability studies that analysed Google Maps, MSN Maps & Directions, MapQuest and Multimap. The above-mentioned map portals have been evaluated from the following points of view: user interface, visualization, searching capabilities and help availability.

Our contribution focuses primarily on visualization aspects of the previously-mentioned map portals, now designated as Google Maps, MapQuest and Bing Maps. In addition, functional aspects and map tools have been examined. Our main motivation was the rapid development of web cartography in general as well as improvements implemented on worldwide map portals in recent years.

The visualization aspects were tested in a distributed web-based MUTEP (MUltivariate TEsting Program) environment and developed in cooperation with cartographers and psychologists at the Department of Geography at Masaryk University. The MUTEP application enables utilization of various testing methods. We decided to involve a combination of quantitative and qualitative information for the evaluation of map portal visualization aspects. Hypotheses for testing were based on a preliminary analysis of the differences among the map portals mentioned, e.g., differences in map content density, in the cartographic symbology employed or in generalization method. Results of the testing were subsequently statistically processed. Several usability tasks were conducted to discover the most significant current usability problems. So far, we have identified symbology, colour schemes, labelling and legibility problems as the crucial ones. These usability issues are further discussed in the paper and compared with previous studies. We hope this work will contribute to further improvement of worldwide map portals.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 129.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 169.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book
USD 169.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

References

  • Battleson B, Booth A, Weintrop J (2001) Usability testing of an academic library Web site: a case study. J Acad Librarianship 27(3):188–198. ISSN: 0099-1333

    Google Scholar 

  • He X, Persson H, Östman A (2012) Geoportal usability evaluation. Int J Spatial Data Infrastructures Res 7:88–106. ISSN: 1725-0463

    Google Scholar 

  • Hub M, Vísek O, Sedlák P (2011) Heuristic evaluation of Geoweb: case study. In: Proceedings of the European computing conference, Paris. ISBN: 978-960-474-297-4

    Google Scholar 

  • ISO 9241-210 (2010) Ergonomics of human-system interaction. International Organisation for Standardisation, Geneva

    Google Scholar 

  • Komarkova J, Jakoubek K, Hub M (2009) Usability evaluation of Web-based GIS – case study. In: Proceedings of IIWAS, Kuala Lumpur

    Google Scholar 

  • Komarkova J, Jedlička M, Hub M (2010) Usability user testing of selected Web-based GIS applications. WSEAS Trans Comput 9(1). ISSN: 1109-2750

    Google Scholar 

  • Komarova J, Vísek O, Novak M (2007) Heuristic evaluation of usability of GeoWeb Sites. Web and wireless geographical information systems. In: 7th international symposium, W2GIS 2007, Proceedings, Cardiff, 28–29 November 2007, pp 264–278. Springer, Berlin/Heidelberg. ISBN: 978-3-540-76925-5

    Google Scholar 

  • Konečný M, Kubíček P, Šašinka Č, Stachoň Z (2011) Usability of selected base maps for crises management – users perspectives. Appl Geomatics 3(4):189–198

    Article  Google Scholar 

  • MacEachren AM (1979) Communication effectiveness of choropleth and isopleth maps: the influence of visual complexity. Unpublished Ph.D. dissertation, University of Kansas

    Google Scholar 

  • Nielsen J (1993) Usability engineering. Academy Press Professional, Cambridge

    Google Scholar 

  • Nivala A-M, Brewster SA, Sarjakoski LT (2008) Usability evaluation of web mapping sites. Cartogr J 45(2):130–140. ISSN: 1743-2774

    Google Scholar 

  • Popelka S, Brychtová A (2013) Eye-tracking study on different perception of 2D and 3D terrain visualization. Cartogr J 50(3):240–246s. ISSN: 1743-2774 (Maney Publishing)

    Google Scholar 

  • Řezník T (2013) Geographic information in the age of the INSPIRE directive: discovery, download and use for geographical research. Geografie 118(1):77–93. ISSN: 1212-0014

    Google Scholar 

  • Šašinka Č, Morong K (2012) Původnívý zkumný nástroj pro oblast kartografie a psychologie – Multivariantní Testovací program (MuTeP). In: Halama P, Hanák R, Masaryk R (eds) Sociálne procesy a osobnosť 2012: Zborník príspevkov z 15. ročníka medzinárodnej konferencie. Bratislava: Ústav experimentálnej psychológie, 2012. s. 188–194, 6 s. ISBN: 978-80-88910-40-4

    Google Scholar 

  • Schobesberger D (2009) Towards principles for usability evaluation in web mapping – usability research for cartographic information systems. In: Proceedings of 24th cartographic conference, Santiago de Chile

    Google Scholar 

  • Skarlatidou A, Haklay M (2006) Public web mapping: preliminary usability evaluation. Presented at GIS Research UK 2005, Nottingham, 5–7 April

    Google Scholar 

  • Stachoň Z, Šašinka Č, Štěrba Z, Zbořil J, Březinová Š, Švancara J (2013) Influence of graphic design of cartographic symbols on perception structure. KartographischeNachrichten, roč. 2013, č. 4, s. 216–220. ISSN 0022–9164

    Google Scholar 

  • Travis D (1999) User focus (on-line: http://www.userfocus.co.uk). Accessed 5 Dec 2013

  • van Waes L (2000) Thinking aloud as a method for testing the usability of Websites: the influence of task variation on the evaluation of hypertext. IEEE Trans Prof Commun 43(3). ISSN: 0361-1434

    Google Scholar 

  • You M, Chen C-W, Liu H, Lin H (2007) A usability evaluation of web map zoom and pan functions. Int J Des 1(1):15–25. ISSN: 1994-036

    Google Scholar 

Download references

Acknowledgments

This research has been supported by funding from a project of Masaryk University under the grant agreement No. MUNI/A/0902/2012, which is called ‘Expression of Global Environmental Change in Component Earth’s Spheres.’

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Jana Stehlíková .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2015 Springer International Publishing Switzerland

About this chapter

Cite this chapter

Stehlíková, J., Řezníková, H., Kočová, H., Stachoň, Z. (2015). Visualization Problems in Worldwide Map Portals. In: Brus, J., Vondrakova, A., Vozenilek, V. (eds) Modern Trends in Cartography. Lecture Notes in Geoinformation and Cartography. Springer, Cham. https://doi.org/10.1007/978-3-319-07926-4_17

Download citation

Publish with us

Policies and ethics