Abstract
This paper highlights the necessity of knowledge transfer and sharing between young and old people, to avoid skills and expertises loss by the organizations and for co-creating value. The paper depicts how the use of a digital platform providing a common place in which people act and interact could facilitate the exchange of knowledge and experience between these two generations, thus fostering value co-creation. A case study describing the “5020 project” is presented in which this kind of a digital platform is developed. In this scenario, mixed work groups, composed by young and old people, are created, in which people, working together, share the knowledge acquired in the past (respectively at school and on the job by experiences), co-creating value and providing good solutions to requests of enterprises.
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- 1.
The unemployment rate of “under 24” people is about 30 % in Italy (Istat - http://www.istat.it/en/); in 2013 people “over 50” were 438.000, increased from 2008 by 261.000, equal to 146 % - (Censis – http://www.censis.it/).
- 2.
In Italy they are the majority; the micro enterprises are 6,5 million and Small and medium enterprises are about 265.000 (Confindustria, http://www.confindustria.it/).
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Bonomi, S., Za, S., De Marco, M., Rossignoli, C. (2015). Knowledge Sharing and Value Co-creation: Designing a Service System for Fostering Inter-generational Cooperation. In: Nóvoa, H., Drăgoicea, M. (eds) Exploring Services Science. IESS 2015. Lecture Notes in Business Information Processing, vol 201. Springer, Cham. https://doi.org/10.1007/978-3-319-14980-6_3
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