Skip to main content

Biased Respondent Group Selection Under Limited Budget for Minority Opinion Survey

  • Conference paper
  • First Online:
  • 1228 Accesses

Part of the book series: Lecture Notes in Computer Science ((LNTCS,volume 9197))

Abstract

This paper discusses a new approach to use the information from a special social network with high homophily to select a survey respondent group under a limited budget such that the result of the survey is biased to the minority opinions. This approach has a wide range of potential applications, e.g. collecting complaints from the customers of a new product while most of them are satisfied. We formally define the problem of computing such group with better utilization as the p-biased-representative selection problem (p-BRSP). This problem has two separate objectives and is difficult to deal with. Thus, we also propose a new unified-objective which is a function of the two optimization objectives. Most importantly, we introduce two polynomial time heuristic algorithms for the problem, where each of which has an approximation ratio with respect to each of the objectives.

This work was supported in part by US National Science Foundation (NSF) CREST No. HRD-1345219. This research was jointly supported by National Natural Science Foundation of China under grants 11471005.

This is a preview of subscription content, log in via an institution.

Buying options

Chapter
USD   29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD   39.99
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD   54.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Learn about institutional subscriptions

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

References

  1. Anifantis, E., Stai, E., Karyotis, V., Papavassiliou, S.: Exploiting Social Features for Improving Cognitive Radio Infrastructures and Social Services via Combined MRF and Back Pressure Cross-layer Resource Allocation. Computational Social Networks 1(4) (2014)

    Google Scholar 

  2. Ai, C., Zhong, W., Yan, M., Gu, F.: A Partner-matching Framework for Social Activity Communities. Computational Social Networks 1(5) (2014)

    Google Scholar 

  3. Ventresca, M., Aleman, D.: Efficiently Identifying Critical Nodes in Large Complex Networks. Computational Social Networks 2(6) (2015)

    Google Scholar 

  4. Vehovar, V., Manfreda, K.L.: Overview: online surveys. In: Fielding, N.G., Lee, R.M., Blank, G. (eds.) The SAGE Handbook of Online Research Methods, pp. 177–194. SAGE, London (2008)

    Google Scholar 

  5. Duffy, B., Smith, K., Terhanian, G., Bremer, J.: Comparing Data from Online and Face-to-face Surveys. International Journal of Market Research 47(6), 615–639 (2005)

    Google Scholar 

  6. Kim, D., Zhong, J., Lee, M., Li, D., Li, Y., Tokuta, A.O.: Efficient Respondents Selection for Biased Survey using Homophily-high Social Network Graph. Optimization Letters (OPTL) (under 3rd review)

    Google Scholar 

  7. Bisgin, H., Agarwal, N., Xu, X.: A Study of Homophily on Social Media. World Wide Web 15(2), 213–232 (2012)

    Article  Google Scholar 

  8. Singer, E., Ye, C.: The Use and Effects of Incentives in Surveys. The Annals of the American Academy of Political and Social Science 645(1), 112–141 (2013)

    Article  MATH  Google Scholar 

  9. Hochbaum, D.S., Shmoys, D.B.: A Best Possible Heuristic for the k-Center Problem. Mathematics of Operations Research 10(2), 180–184 (1985)

    Article  MathSciNet  MATH  Google Scholar 

  10. Kim, D., Zhong, J., Lee, M., Li, D., Tokuta, A.O.: Efficient respondents selection for biased survey using online social networks. In: Cai, Z., Zelikovsky, A., Bourgeois, A. (eds.) COCOON 2014. LNCS, vol. 8591, pp. 608–615. Springer, Heidelberg (2014)

    Google Scholar 

  11. Lu, Z., Fan, L., Wu, W., Thuraisingham, B., Yang, K.: Efficient Influence Spread Estimation for Influence Maximization under the Linear Threshold Model. Computational Social Networks 1(2) (2014)

    Google Scholar 

  12. Kim, H., Beznosov, K., Yoneki, E.: A Study on the Influential Neighbors to Maximize Information Diffusion in Online Social Networks. Computational Social Network 2(3) (2015)

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Wonjun Lee .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2015 Springer International Publishing Switzerland

About this paper

Cite this paper

Kim, D., Wang, W., Tetteh, M., Liang, J., Park, S., Lee, W. (2015). Biased Respondent Group Selection Under Limited Budget for Minority Opinion Survey. In: Thai, M., Nguyen, N., Shen, H. (eds) Computational Social Networks. CSoNet 2015. Lecture Notes in Computer Science(), vol 9197. Springer, Cham. https://doi.org/10.1007/978-3-319-21786-4_16

Download citation

  • DOI: https://doi.org/10.1007/978-3-319-21786-4_16

  • Published:

  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-21785-7

  • Online ISBN: 978-3-319-21786-4

  • eBook Packages: Computer ScienceComputer Science (R0)

Publish with us

Policies and ethics