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A Short Survey on Online and Offline Methods for Search Quality Evaluation

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Part of the book series: Communications in Computer and Information Science ((CCIS,volume 573))

Abstract

Evaluation has always been the cornerstone of scientific development. Scientists come up with hypotheses (models) to explain physical phenomena, and validate these models by comparing their output to observations in nature. A scientific field consists then merely by a collection of hypotheses that could not been disproved (yet) when compared to nature. Evaluation plays the exact key role in the field of information retrieval. Researchers and practitioners develop models to explain the relation between an information need expressed by a person and information contained in available resources, and test these models by comparing their outcomes to collections of observations.

This article is a short survey on methods, measures, and designs used in the field of Information Retrieval to evaluate the quality of search algorithms (aka the implementation of a model) against collections of observations. The phrase “search quality” has more than one interpretations, however here I will only discuss one of these interpretations, the effectiveness of a search algorithm to find the information requested by a user. There are two types of collections of observations used for the purpose of evaluation: (a) relevance annotations, and (b) observable user behaviour. I will call the evaluation framework based on the former a collection-based evaluation, while the one based on the latter an in-situ evaluation.

This survey is far from complete; it only presents my personal viewpoint on the recent developments in the field.

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Notes

  1. 1.

    Retrieval systems and search engines are used interchangeably in this paper.

  2. 2.

    Text REtrieval Conference.

  3. 3.

    See the TREC Crowdsourcing track: https://sites.google.com/site/treccrowd/.

  4. 4.

    http://ir.cis.udel.edu/sessions/.

  5. 5.

    A tutorial on the topic has also been given by Carterette [27, 28].

  6. 6.

    Also known as split testing, control/treatment testing, bucket testing, randomised experiments, and online field experiments.

  7. 7.

    Amazon, eBay, Etsy, Facebook, Google, Groupon, Intuit, LinkedIn, Microsoft, NetFlix, Shop Direct, Yahoo!, Zynga have reported performing A/B tests.

  8. 8.

    “If you torture the data enough, it will confess to anything”, Ronald Harry Coase.

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Acknowledgements

This work is based on a tutorial I gave at the 2015 Russian Summer School in Information Retrieval (RuSSIR 2015). I would like to thank Ben Carterette, Emine Yilmaz, Anne Schuth, Katja Hofmann, and Filip Radlinski for sharing references and material used in that tutorial and hence as the basis for this survey.

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Kanoulas, E. (2016). A Short Survey on Online and Offline Methods for Search Quality Evaluation. In: Braslavski, P., et al. Information Retrieval. RuSSIR 2015. Communications in Computer and Information Science, vol 573. Springer, Cham. https://doi.org/10.1007/978-3-319-41718-9_3

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