Abstract
This paper will illustrate how to use data mining techniques to predict telecommunication customers churn. With a well analysis and interpretation of the data, valuable knowledge and key insights into the customers’ needs can be achieved. A sample data based on customer usage was gathered, and different data mining techniques were applied over it. This paper’s contribution is to test the capability of a prediction data mining technique, which is the RULES Family algorithm-6 that has never been applied in such a case before. Two pre-stages techniques were applied before the prediction, which are the segmentation “clustering” and the feature selection.
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Acknowledgements
First of all, we would like to thank our families for supporting us while working on this experiment. Furthermore, many thanks to Mobily Company for giving us the data we worked on, and special thanks to Dr. Ahmed Hashem, General Manager Analytics factory at Mobily Company, for his great cooperation and inspiration.
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AlOmari, D., Hassan, M.M. (2016). Predicting Telecommunication Customer Churn Using Data Mining Techniques. In: Li, W., et al. Internet and Distributed Computing Systems. IDCS 2016. Lecture Notes in Computer Science(), vol 9864. Springer, Cham. https://doi.org/10.1007/978-3-319-45940-0_15
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DOI: https://doi.org/10.1007/978-3-319-45940-0_15
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