Abstract
Researchers are being challenged to show how their research is contributing to commercialization in the private sector, especially when they received public funding. At the same time, the private sector is challenged to further develop their business models so they reflect on the continuous innovation is all fields. For innovation to be successful, it is important to validate it with customers and so co-create the value. This paper increases the awareness of the paramount role that validation techniques play in research by providing recommendations to properly validate research efforts. A validation tool based on the co-creation of value with customers was proposed.
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Acknowledgements
This project has been supported by the following project: University Science Park of the University of Zilina (ITMS: 26220220184) and Research Centre of the University of Zilina (ITMS: 26220220183) supported by the “Research & Development Operational Program funded by the European Regional Development Fund”.
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Závodská, A., Šramová, V., Aho, AM. (2017). Validation Tools in Research to Increase the Potential of its Commercial Application. In: Uden, L., Lu, W., Ting, IH. (eds) Knowledge Management in Organizations. KMO 2017. Communications in Computer and Information Science, vol 731. Springer, Cham. https://doi.org/10.1007/978-3-319-62698-7_17
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DOI: https://doi.org/10.1007/978-3-319-62698-7_17
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