Abstract
Many manufacturers want to improve their product design. However, most manufacturers cannot readily produce a good design, even though they recognize the importance of design. The case of IKEA was considered as an example of how the design bureau in a company should be managed to bring about a good design. It can be summarized as a) concept (a policy is advocated, and a concept is produced), b) Environment (an environment that brings about concept innovation is supplied), c) Risk-Taking (decisions are made that involve risk).
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Isada, F. (2010). A Case Study of Strategic Design Management. In: Das, V.V., et al. Information Processing and Management. BAIP 2010. Communications in Computer and Information Science, vol 70. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-12214-9_117
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DOI: https://doi.org/10.1007/978-3-642-12214-9_117
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-642-12213-2
Online ISBN: 978-3-642-12214-9
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