Abstract
Developing product software is getting increasing attention from both academics and practitioners. Organizations are recognizing the benefits and importance of developing a product for a market. Also, several software companies that develop customer-specific software have identified a need to change to developing and selling product software. Since few studies are available in this domain, it is difficult for organizations to handle such a transformation. In this research, we introduce the productization process that describes the transformation from developing customer-specific software to product software.
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Artz, P., van de Weerd, I., Brinkkemper, S., Fieggen, J. (2010). Productization: Transforming from Developing Customer-Specific Software to Product Software. In: Tyrväinen, P., Jansen, S., Cusumano, M.A. (eds) Software Business. ICSOB 2010. Lecture Notes in Business Information Processing, vol 51. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-13633-7_8
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DOI: https://doi.org/10.1007/978-3-642-13633-7_8
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