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Electronic Markets, a Look Behind the Curtains: How Can Semantic Matchmaking and Negotiation Boost E-Commerce?

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E-Commerce and Web Technologies (EC-Web 2010)

Part of the book series: Lecture Notes in Business Information Processing ((LNBIP,volume 61))

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Abstract

In this paper we present an overview of different semantic-based approaches to matchmaking and negotiation in electronic markets, showing how semantics can lead to a new generation of EC systems. We will introduce and briefly review different solutions to solve the two problems in the context of search/retrieval, multiattribute auctions, advertising, just to cite a few, showing the added-value provided by these techniques in so lively environments. The presentation range from strictly semantic-based approaches, to those combining logic languages with utility theory, to most recent ones relying on Semantic Web technologies and Linked Data datasets.

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Author information

Authors and Affiliations

  1. Politecnico di Bari, Via Orabona, 4, 70125, Bari, Italy

    Tommaso Di Noia & Azzurra Ragone

  2. University of Trento, Via Sommarive, 14, 38100, Povo (Trento), Italy

    Azzurra Ragone

Authors
  1. Tommaso Di Noia
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  2. Azzurra Ragone
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Editor information

Editors and Affiliations

  1. DIMET Dept., Università degli Studi Mediterranea di Reggio Calabria, via Graziella, loc. Feo di Vito, 89122, Reggio Calabria, Italy

    Francesco Buccafurri

  2. Dipartimento di Informatica, Università degli Studi di Bari, Via E. Orabona, 4, 70125, Bari, Italy

    Giovanni Semeraro

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Di Noia, T., Ragone, A. (2010). Electronic Markets, a Look Behind the Curtains: How Can Semantic Matchmaking and Negotiation Boost E-Commerce?. In: Buccafurri, F., Semeraro, G. (eds) E-Commerce and Web Technologies. EC-Web 2010. Lecture Notes in Business Information Processing, vol 61. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-15208-5_22

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  • DOI: https://doi.org/10.1007/978-3-642-15208-5_22

  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-642-15207-8

  • Online ISBN: 978-3-642-15208-5

  • eBook Packages: Computer ScienceComputer Science (R0)

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