Abstract
Multinational operation provides great opportunities for enterprises with the further expanding of economic globalization. Both effective analysis on intercultural advantage and successfully application in multinational corporation and management are the motivation and the premise, with which multinational companies can successfully capture the international market, and then further develop and strengthen. In this paper, the connotation of inter-cultural strategic management of corporations will be briefly introduced. Furthermore, the essential causes of cultural distinctions in multinational management are also analyzed. At last, issues such as how to manage the multinational corporations via inter-cultural instruments will be in-depth discussed.
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© 2011 Springer-Verlag Berlin Heidelberg
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Teng, Y., Xia, W. (2011). Research on Inter-cultural Strategic Management in Multinational Corporations. In: Jin, D., Lin, S. (eds) Advances in Computer Science, Intelligent System and Environment. Advances in Intelligent and Soft Computing, vol 106. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-23753-9_85
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DOI: https://doi.org/10.1007/978-3-642-23753-9_85
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-642-23752-2
Online ISBN: 978-3-642-23753-9
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