Abstract
This paper examines power structures that make E-Commerce adoption amongst Small and Medium Enterprises in least developing countries a daunting task. The study adopts structuration theory as a lens, focusing specifically on structures of domination. The results indicate that at organizational level, lack of management support was the reason. However this was caused by government’s reluctance to adopt E-Commerce. By not adopting E-Commerce, government creates structures of domination by drawing on both of its allocative and authoritative resources. Further results show education institutions possessing authoritative power - they design the curriculum by determining what to teach and how to teach it; and whilst doing it, fail to take into account the industries and specifically SMEs needs. However with the rapid adoption of mobile technologies, E-Commerce is becoming a reality through the development of mobile enabled trade websites, which gives SMEs numerous ways to diffuse and rejuvenate themselves in the global economy.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
References
Mugodi, T.Z., Fleming, D.R.: A study of ICT diffusion into South Africa’s platinum mining sector. Application of Computers and Operations Research in the Minerals Industries, South African Institute of Mining and Metallurgy (2003)
Barkley, D.L., Markley, D.M., Lamie, R.D.: E-Commerce as a Business Strategy: Lessons Learned From Case Studies Of Rural And Small Town Businesses, http://www.energizingentrepreneurs.org/site/images/research/cp/cs/cs7.pdf
Ojukwu, D., Georgiadou, E.: Towards Improving Inter-Organisational Trust (IOT) amongst SMEs: A Case Study from Developing Countries. In: The International Federation for Information Processing (IFIP) 9th International Conference on “Social Implications of Computers in Developing Countries”, Sao Paulo, Brazil, May 28-30 (2007)
Nielinger, O.: Fact Sheet: ICT-utilisation of Small and Medium Enterprises (SME) in Tanzania, http://www.ourtanzania.com/smes%20ICT%20utilisation.pdf
Pare, J.D.: B2B E-Commerce Services and Developing Countries: Disentangling Myth from Reality, http://www.ids.ac.uk/UserFiles/File/globalisation_team/DraftAoIR3.pdf
Wolf, S.: Determinants and Impact of ICT use for African SMEs: Implications for Rural South Africa. Center for Development Research (ZEF Bonn). Paper prepared for TIPS Forum (2001)
Esselaar, P., Miller, J.: Towards Electronic Commerce in Africa: A Perspective from three country studies. Southern African Journal of Information and Communication 2, 1 (2001)
Jennex, M.E., Amoroso, D., Adelakun, O.: E-Commerce Infrastructure Success Factors for Small Companies in Developing Economies. Electronic Commerce Research 4, 263–286 (2004)
Hawk, S.: A comparison of B2C E-Commerce in developing countries. Electronic Commerce Research 4, 181–199 (2004)
Efendioglu, M.A., Yip, F.V., Murray, W.L.: E-Commerce in Developing Countries: Issues and Influences, http://userwww.sfsu.edu/~ibec/papers/25.pdf
Molla, A., Licker, P.S.: eCommerce adoption in developing countries: a model and instrument. Information and Management 42, 877–899 (2005)
Karsten, H.: It’s like everyone working around the same desk: Organisational Readings of Lotus Notes. Scandinavian Journal of Information Systems 7(1), Article 3 (1995)
Orlikowski, W.J.: Using Technology and Constituting Structures: A Practice Lens for Studying Technology in Organizations. Organization Science 11(4), 404 (2000)
Matambalya, F., Wolf, S.: The Role Of ICT For The Performance Of SMEs In East Africa. Empirical Evidence from Kenya and Tanzania, http://purl.umn.edu/18717
Pigato, M.: Information and Communication Technology, Poverty and Development in Sub-Saharan Africa and South Asia. World Bank, Washington, DC (2001)
Tanzania Ministry of Communications and Transport, http://www.uwaba.or.tz/nationaltransportpolicy.pdf
Furuholt, B., Kristiansen, S.: A rural-urban Digital Divide? Regional aspects of Internet use in Tanzania. The Electronic Journal of Information Systems in Developing Countries 31 (2007)
Molony, T.: Running out of credit: the limitations of mobile telephony in a Tanzanian agricultural marketing system. J. of Modern African Studies 46(4), 1–22 (2008)
Mercer, C.: Telecentres And Transformations: Modernizing Tanzania through the Internet. J. African Affairs 105(419), 243–264 (2005)
Chitamu, P.J., Van Olst, R., Vannucci, D.E.: How Can The Cost Of Telecommunications Access In Africa Be Driven Downwards?, http://Www.Satnac.Org.Za/Proceedings/2003/Other/648%20-%20chitamu.Pdf
Carmody, P.: A New Socio-Economy in Africa? The integration and the Mobile Phone Revolution. Institute for International Integration Studies (279) (February 2009)
Giddens, A.: The Constitution of Society, Polity, Cambridge (1984)
Brooks, L.: Structuration theory and new technology: analysing organizationally situated computer-aided design (CAD). Information Systems Journal 7, 133–151 (1997)
Ogden, D., Rose, R.A.: Using Giddens’s Structuration Theory to Examine the Waning Participation of African Americans in Baseball. J. of Black Studies 35(4), 225–245 (2005)
Crowston, K., Sawyer, S., Wigand, R.: Investigating the interplay between structure and information and communications technology in the real estate industry. J. Information Technology & People 14(2), 163–183 (2001)
Giddens, A.: Profiles and Critiques in Social Theory. Macmillan, London (1982)
Devadoss, P.R., Pan, S.L., Huang, J.C.: Structurational analysis of e-government initiatives: a case study of SCO. Decision Support Systems 34, 253–269 (2002)
Rai, A., Brown, P., Tang, X.: Organizational Assimilation of Electronic Procurement Innovations. J. Management Information Systems 26(1), 257–296 (2009)
Chu, C., Smithson, S.: Organisational structure and e-business: a structurational analysis. In: Proceedings of the 5th International Conference on Electronic Commerce, pp. 205–212 (2003)
Wu, S., Kersten, G.E.: A Structuration View of E-Negotiation System Use. InterNeg Research Papers INR02/08, http://interneg.concordia.ca/views/bodyfiles/paper/2008/02.pdf
Sydow, J., Windeler, A.: Organizing and Evaluating Interfirm Networks: A Structurationist Perspective on Network Processes and Effectiveness. J. Organization Science 9(3), 265–284 (1998); Special Issue: Managing Partnerships and Strategic Alliances
Scheepers, R., Damsgaard, J.: Using Internet technology within the organization: a structurational analysis of intranets. In: International Conference on Supporting Group Work - GROUP, Phoenix Arizona USA, pp. 9–18 (1997)
Willmott, H.: The Structuring of Organizational Structure: A Note. Administrative Science Quarterly 26(3), 470–474 (1981), http://www.jstor.org/stable/pdfplus/2392518.pdf
Montealegre, R.: The interplay of information technology and the social milieu. Information Technology & People 10(2), 106–131 (1997)
Jones, M.R., Karsten, H.: Giddens’s structuration theory and information systems research. MIS Quarterly 32(1), 127–157 (2008)
Pozzebon, M., Pinsonneault, A.: Structuration Theory In the IS Field: An Assessment Of Research Strategies. Global Co-Operation in the New Millennium. In: Proceedings of the 9th European Conference on Information Systems Bled, Slovenia, June 27-29 (2001)
McGrath, K.: Doing critical research in information systems: a case of theory and practice not informing each other. J. Info. Systems 15, 85–101 (2005)
Rotchanakitumnuai, S., Speece, M.: Barriers to Internet banking adoption: a qualitative study among corporate customers in Thailand. International J. Bank Marketing 21(6/7), 312–323 (2003)
Flick, U.: An introduction to qualitative research. SAGE, Thousand Oaks (2009)
UNCTD: United Nations Conference on Trade and Development. Selected examples of e-enterprises in LDCs. Based on survey prepared for the Third United Nations Conference on Least Developed Countries, Brussels (2001)
Sarasona, Y., Dean, T., Dillard, J.F.: Entrepreneurship as the nexus of individual and opportunity: A structuration view. J. Business Venturing 21, 286–305 (2006)
Hambrick, D.C.: Environment, Strategy, and Power within Top Management Teams. Administrative Science Quarterly 26(2), 253–275 (1981)
Gibbs, J., Kraemer, K.L., Dedrick, J.: Environment and Policy Factors Shaping E-Commerce Diffusion: A Cross-Country Comparison. Uc Irvine: Center for Research on Information Technology and Organizations (2002), http://www.escholarship.org/uc/item/2x73003z
Mutarubukwa, A.: Govt to table bill on mobile banking regulations. The Citizen (2011), http://thecitizen.co.tz/magazines/-/8517-govt-to-table-bill-on-mobile-banking-regulations
Bandura, A.: Human Agency in Social Cognitive Theory. American Psychologist 44(9), 1175–1184 (1989)
Lyytinen, K., Ngwenyama, O.: What does computer support for cooperative work mean? a structurational analysis of computer supported cooperative work. Accounting, Management and Information Technologies 2(1), 19–37 (1992)
The United Nations.: Least Developed Countries, http://portal.unesco.org/
Avgerou, C.: The significance of context in information systems and organizational change. Info. Systems J. 11, 43–63 (2001)
Author information
Authors and Affiliations
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2012 ICST Institute for Computer Science, Social Informatics and Telecommunications Engineering
About this paper
Cite this paper
Kabanda, S. (2012). Power Dynamics in E-commerce Adoption in Least Developing Countries: The Case of Dar-es-Salaam SMEs, Tanzania. In: Popescu-Zeletin, R., Jonas, K., Rai, I.A., Glitho, R., Villafiorita, A. (eds) e-Infrastructure and e-Services for Developing Countries. AFRICOMM 2011. Lecture Notes of the Institute for Computer Sciences, Social Informatics and Telecommunications Engineering, vol 92. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-29093-0_21
Download citation
DOI: https://doi.org/10.1007/978-3-642-29093-0_21
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-642-29092-3
Online ISBN: 978-3-642-29093-0
eBook Packages: Computer ScienceComputer Science (R0)