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Power Dynamics in E-commerce Adoption in Least Developing Countries: The Case of Dar-es-Salaam SMEs, Tanzania

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e-Infrastructure and e-Services for Developing Countries (AFRICOMM 2011)

Abstract

This paper examines power structures that make E-Commerce adoption amongst Small and Medium Enterprises in least developing countries a daunting task. The study adopts structuration theory as a lens, focusing specifically on structures of domination. The results indicate that at organizational level, lack of management support was the reason. However this was caused by government’s reluctance to adopt E-Commerce. By not adopting E-Commerce, government creates structures of domination by drawing on both of its allocative and authoritative resources. Further results show education institutions possessing authoritative power - they design the curriculum by determining what to teach and how to teach it; and whilst doing it, fail to take into account the industries and specifically SMEs needs. However with the rapid adoption of mobile technologies, E-Commerce is becoming a reality through the development of mobile enabled trade websites, which gives SMEs numerous ways to diffuse and rejuvenate themselves in the global economy.

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© 2012 ICST Institute for Computer Science, Social Informatics and Telecommunications Engineering

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Kabanda, S. (2012). Power Dynamics in E-commerce Adoption in Least Developing Countries: The Case of Dar-es-Salaam SMEs, Tanzania. In: Popescu-Zeletin, R., Jonas, K., Rai, I.A., Glitho, R., Villafiorita, A. (eds) e-Infrastructure and e-Services for Developing Countries. AFRICOMM 2011. Lecture Notes of the Institute for Computer Sciences, Social Informatics and Telecommunications Engineering, vol 92. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-29093-0_21

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  • DOI: https://doi.org/10.1007/978-3-642-29093-0_21

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