Abstract
The emergence of ICT enables consumers to search for destinations worldwide more easily, making it necessary to constantly improve the web presence and social media used by destinations. This study firstly aims to benchmark global destinations with regards to their level of implementation of technologies and applications. Secondly, global best practices for e-destinations will be identified with the help of a detailed content analysis of destinations’ website presence and social media applications. At the same time, the industry perspective about e-destinations will be taken into consideration in order to get an insight into the future and vision for destination management systems and website presence. By this means, a variety of factors will be analysed that can facilitate the consumers’ search on the destination’s websites before, during and after a holiday. The study contains best practice recommendations for destinations’ web presence that should be implemented in order to sustain their future online success and competitiveness.
This is a preview of subscription content, log in via an institution to check access.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
References
Buhalis, D. (1993). RICIRMS as a strategic tool for small and medium tourism enterprises. Tourism Management, 14: 366-378.
Buhalis, D. (2000). Marketing the Competitive Destination of the Future. Tourism Management, 211: 97-116.
Buhalis, D. & O`Connor, P. (2005). Information Communication Technology Revolutionizing Tourism. Tourism Recreation Research, 303: 7-16.
Camp, R.C. (1989). Benchmarking: The Search for Industry Best Practices that lead to Superior Performance. Milwaukee: Quality Press.
Cooper, D.R. & Schindler, P.S. (2011). Business Research Methods. 11th ed. New York: McGraw-Hill Education.
Creswell, J.W. &Clark, V.L.P. (2011). Designing and conducting mixed methods research. 2nd ed. London: Sage Publications.
ETC. (2012). New Media Trend Watch – Online Travel Market. Available from: http://www.newmediatrendwatch.com/world-overview/91-online-travelmarket?showall=1 [Accessed on: 28 August 2012].
Fuchs, M. & Weiermair, K. (2001). Development Opportunities for a Tourism Benchmarking Tool – The Case of Tyrol. Journal of Quality Assurance in Hospitality & Tourism, 2(3/4): 71-91.
Hamill, J., Stevenson, A. & Attard, D. (2012). National DMOs and Web 2.0. In: Sigala, M., Christou, E. and Gretzel, U., ed. Social Media in Travel, Tourism and Hospitality – Theory, Practice and Cases. Farnham: Ashgate Publishing, 99-120.
Manente, M. & Minghetti, V. (2006). Destination management organizations and actors. In: Buhalis, D. and Costa, C., eds. Tourism business frontiers: consumers, products and industry. Oxford: Butterworth-Heinemann.
Mintel. (2011). The Future of Technology in Travel – International June 2011. Available from: http://academic.mintel.com/display/581299/?highlight=true#hit1 [accessed on 28 August 2012].
Ndou, V. and Petti, C., 2007. DMS Business Model Design and Destination Configurations: Choice and Implementation Issue. Information Technology & Tourism, 9: 3-14.
Park, A.Y. & Gretzel, U. (2007). Success Factors for Destination Marketing Web Sites: A Qualitative Meta-Analysis. Journal of Travel Research, 46(1): 46-63.
Pan, B. & Fesenmaier, D.R. (2003). Travel Information Search on the Internet: A Preliminary Analysis. In: Frew, A.J., Hitz, M. & O´Connor, P. (eds.) Information and Communication Technologies in Tourism. Wien: Springer Verlag.
Wang, Y. (2008). Web-based destination marketing systems: assessing the critical factors for management and implementation. International Journal of Tourism Research, 10: 55-70.
Wang, Y. & Russo, S.M. (2007). Conceptualizing and evaluating the functions of destination marketing systems. Journal of Vacation Marketing, 13(3): 187-203.
Wang, Y. (2011). Destination Marketing Systems: Critical Factors for Functional Design and Management. In: Wang, Y and Pizam, A., eds. Destination Marketing and Management: Theories and Applications. Wallingford: CAB International.
WTO. (2005). Evaluating and Improving Websites – The Tourism Destination Web Watch. Madrid: World Tourism Organization.
WTO. (2008). Handbook on E-Marketing – A Practical Guide for Tourism Destinations. Madrid: World Tourism Organization.
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2013 Springer-Verlag Berlin Heidelberg
About this paper
Cite this paper
Buhalis, D., Wagner, R. (2013). E-destinations: Global Best Practice in Tourism Technologies and Applications. In: Cantoni, L., Xiang, Z. (eds) Information and Communication Technologies in Tourism 2013. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-36309-2_11
Download citation
DOI: https://doi.org/10.1007/978-3-642-36309-2_11
Published:
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-642-36308-5
Online ISBN: 978-3-642-36309-2
eBook Packages: Business and EconomicsBusiness and Management (R0)