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Information and Communication Technologies in Tourism 2013 pp 280–289Cite as

Analysing the Penetration of Web 2.0 in Different Tourism Sectors From 2008 to 2012

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Abstract

The article “An Exploratory Field Study of Web 2.0 in Tourism” (Schegg, Liebrich, Scaglione, & Ahmad, 2008) has received some interest, at least in the academic community. The authors claimed that Web 2.0 was in its early stage of adoption. The aim of the present research is to update those figures in order to show the evolution of this adoption over the last 4 years. Therefore, this paper updates the database from the 2008 study and also includes other sectors of the tourism industry. In total 4,700 websites of tourism enterprises in Europe have been analysed. The Web 2.0 techniques included in the analysis have also been updated and recategorized in light of the last 4 years of technological progress. Finally, the present article shows that, for some techniques, the take-off phase is finished; whereas some new techniques such as RDF are still at the very beginning of the adoption process.

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Author information

Authors and Affiliations

  1. Institute of Tourism, Applied University of Western Switzerland, Geneva, Switzerland

    Miriam Scaglione & Roland Schegg

  2. Geneva School of Business Administration, University of Applied Sciences Western Switzerland, Geneva, Switzerland

    Jean-Philippe Trabichet

Authors
  1. Miriam Scaglione
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  2. Roland Schegg
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  3. Jean-Philippe Trabichet
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Corresponding author

Correspondence to Miriam Scaglione .

Editor information

Editors and Affiliations

  1. , Faculty of Communication Sciences, Università della Svizzera italiana, Via Giuseppe Buffi 13, Lugano, 6904, Switzerland

    Lorenzo Cantoni

  2. , College of Merchandising,, University of North Texas, Union Circle 1155, Denton, 76203-1100, Texas, USA

    Zheng (Phil) Xiang

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Scaglione, M., Schegg, R., Trabichet, JP. (2013). Analysing the Penetration of Web 2.0 in Different Tourism Sectors From 2008 to 2012. In: Cantoni, L., Xiang, Z. (eds) Information and Communication Technologies in Tourism 2013. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-36309-2_24

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