Abstract
Mobile users can obtain a wide range of services by maintaining associations, and sharing location and social context, with service providers. But multiple associations are cumbersome to maintain, and sharing private information with untrusted providers is risky. Using a trusted broker to mediate interactions by managing interfaces, user identities, context, social network links, policies, and enabling cross-domain associations, results in more privacy and reduced management burden for users, as we show in this paper. We also describe the prototype implementations of two practically useful applications that require awareness of participants’ location and social context: (i) targeted advertising, and (ii) social network-assisted online purchases.
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© 2013 ICST Institute for Computer Science, Social Informatics and Telecommunications Engineering
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Ramakrishna, V., Kumar, A., Mukherjea, S. (2013). Privacy Preserving Social Mobile Applications. In: Zheng, K., Li, M., Jiang, H. (eds) Mobile and Ubiquitous Systems: Computing, Networking, and Services. MobiQuitous 2012. Lecture Notes of the Institute for Computer Sciences, Social Informatics and Telecommunications Engineering, vol 120. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-40238-8_8
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DOI: https://doi.org/10.1007/978-3-642-40238-8_8
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