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Analysis of Trust Models to Improve E-Commerce Multi-Agent Systems

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Book cover Proceedings of the First International Conference on Advanced Data and Information Engineering (DaEng-2013)

Part of the book series: Lecture Notes in Electrical Engineering ((LNEE,volume 285))

Abstract

Agents in highly dynamic multi-agent environments can break contracts. Hence, trust models play a critical role in making better evaluations of unknown candidates, and better decisions about when, and who, to interact, especially in e-commerce. However, current trust models do not contain any standard components. It is noted that finding standard components are effective in designing a trust model which can support heterogeneous information related to multi-agent systems. This paper compares and analyzes some recent trust models based on three important components: reliability, similarity, and satisfaction. In addition, a comparison is made between the most representative models to point out significant strengths and weaknesses that exist in current trust models. The ultimate goal of this study is to define the relationship between these components. This analysis helps to identify the standard components of trust models for e-commerce multi-agent systems.

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Authors and Affiliations

  1. Faculty of Computer Science and Information Technology, University of Malaya, Kuala Lumpur, Malaysia

    Elham Majd & Vimala Balakrishnan

Authors
  1. Elham Majd
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  2. Vimala Balakrishnan
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Correspondence to Elham Majd .

Editor information

Editors and Affiliations

  1. Faculty of Computer Science and Information Technology, University of Malaya, Kuala Lumpur, Malaysia

    Tutut Herawan

  2. Faculty of Computer Science and Information Technology, Universiti Tun Hussein Onn Malaysia, Batu Pahat, Malaysia

    Mustafa Mat Deris

  3. School of Information Technology, Deakin University, Burwood, Victoria, Australia

    Jemal Abawajy

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© 2014 Springer Science+Business Media Singapore

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Majd, E., Balakrishnan, V. (2014). Analysis of Trust Models to Improve E-Commerce Multi-Agent Systems. In: Herawan, T., Deris, M., Abawajy, J. (eds) Proceedings of the First International Conference on Advanced Data and Information Engineering (DaEng-2013). Lecture Notes in Electrical Engineering, vol 285. Springer, Singapore. https://doi.org/10.1007/978-981-4585-18-7_69

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  • DOI: https://doi.org/10.1007/978-981-4585-18-7_69

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  • Publisher Name: Springer, Singapore

  • Print ISBN: 978-981-4585-17-0

  • Online ISBN: 978-981-4585-18-7

  • eBook Packages: EngineeringEngineering (R0)

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