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Applying service dominant logic perspective: Studying Patient Care System of Shaukat Khanum Memorial Cancer Hospital (Lahore) and Shouldice Hospital (Canada)

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Journal of Service Science Research

Abstract

In last few decades, service industry has expanded a lot and has been a prominent industry in the economy. In service science, a lot of work has been done to comprehend its activities and define principals and processes of this sector. Application of competence and skills is known as Service. Interactions are being made to realize value and cocreation in service system. Lyson and Tracy (2013) described about service system as, “Service systems vary in scope (from individuals to business, organizations, governments, and nations) and adapt dynamically and connect to other service systems through value propositions.” In this paper, authors have tried to study Patient Care System of Shaukat Khanum Memorial Cancer Hospital and Research Center (Lahore) and Shouldice Hospital (Canada). We also explored the implementation of service system of both hospitals under service dominant logic perspective.

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Authors and Affiliations

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Correspondence to Hammad Ahmad.

Additional information

Taimoor Basharat is the Zonal Head, Sales & Marketing at Association For Academic Quality (AFAQ), Pakistan. He holds a degree of M.Phil in Business Administration. His area of interests are research, service science, sales & marketing and analytical analysis of the data of his field.

Hammad Ahmad is the Doctoral Student at University of Management & Technology, Lahore, Pakistan. He is a lecture in University of Lahore, Pakistan. His area of interest are research, service science, sales & marketing and learning and development.

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Basharat, T., Ahmad, H. Applying service dominant logic perspective: Studying Patient Care System of Shaukat Khanum Memorial Cancer Hospital (Lahore) and Shouldice Hospital (Canada). J Serv Sci Res 9, 31–46 (2017). https://doi.org/10.1007/s12927-017-0002-6

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  • DOI: https://doi.org/10.1007/s12927-017-0002-6

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