An agent-based approach for recommending cultural tours
Introduction
In the age of Big Data recommender systems have become essential to provide intelligent browsing of more and more large collections of items, thus supporting users to effectively and efficiently discover “what they need” within the ocean of digital information.
Cultural Heritage undoubtedly represents one of the main application domains that can benefit from the recommendation facilities [10], [11], [13], [19].
In fact, cultural exhibitions are rapidly moving from an old vision where static information are proposed to users, to a novel one leveraging personalized services able to match visitors’ personal interests and behaviors. The final goal is to provide a “user-centered information dialog” between a cultural space and its visitors [9].
Generally, cultural digital contents come from distributed and heterogeneous data sources such as digital libraries, archives of cultural foundations, multimedia art collections, web encyclopedias, social media networks (like in [5], [15]) and so on.
Indeed when people decide to visit museums or archaeological sites, they usually would like to organize and schedule their time in order to fulfill some requirements, preferences and needs. As an example, they could prefer to see only paintings by a given author or belonging to the same artistic genre, often according to several cultural paths that they have in mind before starting the visit.
Furthermore, sometimes and for particular kinds of museums or archaeological ruins, the planned tours can take very long time to be accomplished and it is not unusual that visitors have to leave before the tour is effectively completed, even if tracking systems are used in order to better manage users’ routes [1]. In addition, a wrong scheduling can overload some areas of cultural sites that have to be managed by using proper queuing policies because of safety and security reasons [4], [12]. In this last case, a re-plan of visitor routes is necessary.
In this work, we propose a novel methodology integrating recommendation facilities with agent-based planning techniques in order to implement a planner for cultural routes within cultural sites and museums.
A case of study for the proposed methodology is reported and some preliminary experimental results on system efficiency were obtained to validate the approach.
Section snippets
Recommender systems for cultural heritage
As well known, recommender systems help people in retrieving information that match their preferences by recommending products or services from a large number of candidates, supporting decisions in various contexts. Just to make some examples, they can suggest what items to buy, which photo or movie to watch, which music to listen, what travels to do, who they can invite to their social network, or even which artwork could be interesting within an art collection [8].
In Content-Based Filtering
Recommendation
Recommendation is easily modeled as an information filtering problem. Here, the objective is to reduce and rank the vast amount of multimedia assets from the different data sources that can be associated to a cultural artifact (e.g., images and textual description related to a given picture within a museum), thus simplifying the agent task of searching the most suitable objects for visitors.
Formally, a recommender system deals with a set of users and a set of items . For
The recommendation strategy
The basic idea behind the adopted strategy is that when a user is browsing a multimedia art collection in a real o virtual environment, the recommender system: (i) selects a set of useful candidate items on the base of user actual needs and preferences (pre-filtering stage); (ii) opportunely assigns to these items a rank, previously computed exploiting items’ intrinsic features, users’ past behaviors, and also leveraging users’ opinions and feedback (ranking stage); (iii) dynamically, when a
Case studies
The case study we propose, consists in a scenario of a museum, populated by a group of tourists, who want to visit objects of interest inside it. Tourists have their own personal goals. We can have tourists interested in visiting the entire museum, or only particular areas (e.g. Ancient History or Renaissance).
The Environment (World) provides the description of all the areas of the museum and information regarding the entry and exits points of each museum room. It is assumed that the museum is
Conclusions and future works
In the domain of cultural heritage, the introduction of a system for visits planning is very appealing. When people go to visit museums or archaeological sites, they usually want to schedule their time in order to fulfill some requirements, like they would see first paintings from the same period or region. The introduction of a tool able to adapt tours to user expectation and time requirements can noticeably improve users’ experiences and satisfaction. Furthermore, sometimes, tours can take
CRediT authorship contribution statement
Flora Amato: Conceptualization, Data curation, Formal analysis, Writing - original draft, Writing - review & editing. Francesco Moscato: Conceptualization, Data curation, Formal analysis, Writing - original draft, Writing - review & editing. Vincenzo Moscato: Conceptualization, Data curation, Formal analysis, Writing - original draft, Writing - review & editing. Francesco Pascale: Conceptualization, Data curation, Formal analysis, Writing - original draft, Writing - review & editing. Antonio
Declaration of Competing Interest
None.
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