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Adopting e‐commerce Web site operation modes: The current state of large US firms

Jau‐Yang Liu (College of Management, Shih Chien University, Taipei, Taiwan)
J. Michael Tarn (Department of Business Information Systems, Haworth College of Business, Western Michigan University, Kalamazoo, Michigan, USA)
H. Joseph Wen (School of Information Technology, College of Applied Science and Technology, Illinois State University, Normal, Illinois, USA)

Information Management & Computer Security

ISSN: 0968-5227

Article publication date: 1 February 2004

1863

Abstract

This paper applies an analytical framework to assess e‐commerce (EC) Web sites of large US firms. It first examines the available EC operation modes and then discusses the EC factors – product, process, customer, and market – that influence the EC modes adoption. The Web sites of 50 Fortune 500 firms were randomly selected and analyzed. The findings show the current state of large US firms Web EC modes implementation and the characteristics of their EC factors.

Keywords

Citation

Liu, J., Tarn, J.M. and Wen, H.J. (2004), "Adopting e‐commerce Web site operation modes: The current state of large US firms", Information Management & Computer Security, Vol. 12 No. 1, pp. 73-90. https://doi.org/10.1108/09685220410518847

Publisher

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Emerald Group Publishing Limited

Copyright © 2004, Emerald Group Publishing Limited

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