The promotion of strategic community management utilizing video‐based information networks

This paper describes the importance of strategic community creation as a new management style. It verifies that video‐based information networks utilizing information and multimedia technologies enhance the quality of competencies and knowledge possessed by strategic communities, and it also verifies, through case studies, these networks are valid as organizational learning support systems within the strategic communities. Innovations in the area of veterinary medicine utilizing video‐based information networks over the past four years in Japan are taken as examples. This paper describes how knowledge and competencies within strategic communities comprising “industry, government, and academia” are enhanced, how the new virtual methods of telemedicine and distance learning are incorporated into the business process, and how “concepts of regionally linked cooperative bodies” are realized.