No one yet knows what the expected proliferation of the many new product categories in the emerging Internet of Things (IoT) will look like in the coming years, but one thing is certain; their success or failure will be driven by unwavering consumer demands for increased quality. Simply put, nobody wants an expensive piece of technological wonder that leaves one questioning why it was bought in the first place. It is therefore imperative that any discussion about the "IoT" be linked directly to the concept of the "quality of things." In this new age of devices with embedded sensors that interconnect and converse with one another, quality is not a nice-tohave extra?it is mission critical. The IoT inevitably will ramp up consumer quality expectations, and producing less than stellar results will be unacceptable.