Strategic Planning: the Role of Hybrid Modelling | IEEE Conference Publication | IEEE Xplore

Strategic Planning: the Role of Hybrid Modelling


Abstract:

Strategic planning using simulation is an increasing field of practice mostly driven by the big consulting firms. While System Dynamics is a widely used simulation method...Show More

Abstract:

Strategic planning using simulation is an increasing field of practice mostly driven by the big consulting firms. While System Dynamics is a widely used simulation method in strategic planning given its advantage on global aggregates and deterministic model, hybrid modelling can achieve similar popularity. This paper presents some suggestions on how to use hybrid modelling in strategic planning.
Date of Conference: 08-11 December 2019
Date Added to IEEE Xplore: 20 February 2020
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Conference Location: National Harbor, MD, USA

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