Frank Bentley
Janet Murray
ABSTRACT
New video platforms have enabled a wide variety of opportunities for rewatching video content. From streaming sites such as Netflix, Hulu, and HBO Now, to the proliferation of syndicated content on cable and satellite television, to new streaming devices for the home such as Roku and Apple TV, there are countless ways that people can rewatch movies and television shows. But what are people doing? We set out to understand current rewatching practices across a variety of devices and services. Through an online, open-ended survey to 150 diverse people and in- depth, in-person interviews with 10 participants, we explore current rewatching behaviors. We quantify the types of content that are being rewatched as well as qualitatively explore the reasons and contexts behind rewatching. We conclude with key implications for the design of new video systems to promote rewatching behaviors.
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Index Terms
- Understanding Video Rewatching Experiences
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