ABSTRACT
Programs and vehicles of public support for companies have been in existence for a long time. However, as the „digital age" spawns new forms of products and services, this paper provides a new perspective concerning the effectiveness of public intervention onto the birth and success of high tech start-ups in a certain socio-economic and local environment on the example of Vienna. Existing tools and vehicles will be discussed that have been implemented in this European metropolis to support innovation, R&D, and entrepreneurship. Additionally, these vehicles will be compared against international standards and other environments to make transparent the advantages and disadvantages of the Viennese tool-set.
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