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Interactive TV Together: An Open Service Infrastructure for Enhancing Interactive TV Experiences

Interactive TV Together: An Open Service Infrastructure for Enhancing Interactive TV Experiences

Cristian Hesselman, Joost Broekens, Mark Gülbahar, Florian Winkler, Daniel Görgen, Ferry de Jong
Copyright: © 2009 |Pages: 20
ISBN13: 9781605666563|ISBN10: 1605666564|ISBN13 Softcover: 9781616925062|EISBN13: 9781605666570
DOI: 10.4018/978-1-60566-656-3.ch003
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MLA

Hesselman, Cristian, et al. "Interactive TV Together: An Open Service Infrastructure for Enhancing Interactive TV Experiences." Social Interactive Television: Immersive Shared Experiences and Perspectives, edited by Pablo Cesar, et al., IGI Global, 2009, pp. 30-49. https://doi.org/10.4018/978-1-60566-656-3.ch003

APA

Hesselman, C., Broekens, J., Gülbahar, M., Winkler, F., Görgen, D., & Jong, F. D. (2009). Interactive TV Together: An Open Service Infrastructure for Enhancing Interactive TV Experiences. In P. Cesar, D. Geerts, & K. Chorianopoulos (Eds.), Social Interactive Television: Immersive Shared Experiences and Perspectives (pp. 30-49). IGI Global. https://doi.org/10.4018/978-1-60566-656-3.ch003

Chicago

Hesselman, Cristian, et al. "Interactive TV Together: An Open Service Infrastructure for Enhancing Interactive TV Experiences." In Social Interactive Television: Immersive Shared Experiences and Perspectives, edited by Pablo Cesar, David Geerts, and Konstantinos Chorianopoulos, 30-49. Hershey, PA: IGI Global, 2009. https://doi.org/10.4018/978-1-60566-656-3.ch003

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Abstract

One of the challenges in the world of interactive digital TV is to improve the user experience facilitated by these services. In this chapter, the authors discuss their approach towards reaching this goal, which is to integrate community and interactivity services (“Web 2.0”-style) of third-party providers from out side the world of IPTV into an IPTV service offering (e.g., services on the public Internet, and services offered by telco operators and end-users). The foundation of this work is an open service infrastructure that facilitates this form of integration. The authors discuss the set of service enablers that make up the infrastructure and present a working prototype implementation that serves as a proof of concept of their approach. They also outline four possible scenarios for the future of IPTV, which are based on a trend analysis and form the basis for developing business models made possible by their infrastructure.

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