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Lead Generation and E-Health: Searching a New Framework

Lead Generation and E-Health: Searching a New Framework

Mohammad Ali Abdolvand, Mehdi Behboudi, Hamideh Mokhtari Hasanabad
Copyright: © 2013 |Volume: 3 |Issue: 3 |Pages: 5
ISSN: 2155-7136|EISSN: 2155-7144|EISBN13: 9781466634039|DOI: 10.4018/ijcbpl.2013070105
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MLA

Abdolvand, Mohammad Ali, et al. "Lead Generation and E-Health: Searching a New Framework." IJCBPL vol.3, no.3 2013: pp.62-66. http://doi.org/10.4018/ijcbpl.2013070105

APA

Abdolvand, M. A., Behboudi, M., & Hasanabad, H. M. (2013). Lead Generation and E-Health: Searching a New Framework. International Journal of Cyber Behavior, Psychology and Learning (IJCBPL), 3(3), 62-66. http://doi.org/10.4018/ijcbpl.2013070105

Chicago

Abdolvand, Mohammad Ali, Mehdi Behboudi, and Hamideh Mokhtari Hasanabad. "Lead Generation and E-Health: Searching a New Framework," International Journal of Cyber Behavior, Psychology and Learning (IJCBPL) 3, no.3: 62-66. http://doi.org/10.4018/ijcbpl.2013070105

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Abstract

The emergence of lead generation companies has created a tremendous change in the world of data collection. This opportunity has enhanced the possibility of tracing and offering classified packages of user behavior in the virtual world. As such, this paper aims at discovering the possible connections between the lead generation and electronic health. The recent trends were followed to present the main research interests in this area. This study presents a theoretical framework to find out about the use of lead generation facilities in e-health area. At the end, managerial implications have been proposed for better presenting the practical aspects of the capacities of lead generation for the advancement of business practice.

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