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Understanding Consumer Intention Towards Blockchain-Based Mobile Payment Adoption Services in Pakistan

Understanding Consumer Intention Towards Blockchain-Based Mobile Payment Adoption Services in Pakistan

Zulfiqar Ali, Hasin Bano
Copyright: © 2022 |Volume: 18 |Issue: 3 |Pages: 21
ISSN: 1548-3673|EISSN: 1548-3681|EISBN13: 9781799893882|DOI: 10.4018/IJeC.307136
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MLA

Ali, Zulfiqar, and Hasin Bano. "Understanding Consumer Intention Towards Blockchain-Based Mobile Payment Adoption Services in Pakistan." IJEC vol.18, no.3 2022: pp.1-21. http://doi.org/10.4018/IJeC.307136

APA

Ali, Z. & Bano, H. (2022). Understanding Consumer Intention Towards Blockchain-Based Mobile Payment Adoption Services in Pakistan. International Journal of e-Collaboration (IJeC), 18(3), 1-21. http://doi.org/10.4018/IJeC.307136

Chicago

Ali, Zulfiqar, and Hasin Bano. "Understanding Consumer Intention Towards Blockchain-Based Mobile Payment Adoption Services in Pakistan," International Journal of e-Collaboration (IJeC) 18, no.3: 1-21. http://doi.org/10.4018/IJeC.307136

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Abstract

The paper reflects the application of a positivist study and quantitative methods for evaluation of variable relationships. The researcher developed a survey-based methodology and disseminated the questionnaire to consumers of Pakistan through online. Structural equation modeling, confirmatory factor analysis and all supporting statistical tests have been applied on the data in order to evaluate the accuracy;the findings suggest that the usability and factors like the security of online services influence the consumers. Moreover, the performance and effectiveness of these measures influence the decision to use and recommend the services to others as well. The study contributed to the literature by validating and supporting the applicability, usage and development of mobile payment services and produces important implications for the managerial and policymakers of these industries.

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