Welcome to the InfoSci Platform
Reference Hub5
Research on Movie Box Office Prediction Model With Conjoint Analysis

Research on Movie Box Office Prediction Model With Conjoint Analysis

Wei Lu, Ruben Xing
Copyright: © 2019 |Volume: 12 |Issue: 3 |Pages: 13
ISSN: 1935-5726|EISSN: 1935-5734|EISBN13: 9781522564669|DOI: 10.4018/IJISSCM.2019070104
Cite Article Cite Article

MLA

Lu, Wei, and Ruben Xing. "Research on Movie Box Office Prediction Model With Conjoint Analysis." IJISSCM vol.12, no.3 2019: pp.72-84. http://doi.org/10.4018/IJISSCM.2019070104

APA

Lu, W. & Xing, R. (2019). Research on Movie Box Office Prediction Model With Conjoint Analysis. International Journal of Information Systems and Supply Chain Management (IJISSCM), 12(3), 72-84. http://doi.org/10.4018/IJISSCM.2019070104

Chicago

Lu, Wei, and Ruben Xing. "Research on Movie Box Office Prediction Model With Conjoint Analysis," International Journal of Information Systems and Supply Chain Management (IJISSCM) 12, no.3: 72-84. http://doi.org/10.4018/IJISSCM.2019070104

Export Reference

Mendeley
Favorite Full-Issue Download

Abstract

Based on the Chinese film market, considering the influence factors of the movie box office (MBO) from multiple dimensions, and using the conjoint-analysis method with a questionnaire survey and an expert interview to determine the main index system affecting MBO, this article then establishes a MBO forecast model through the neural network BRP method. In combination with the actual data of the film market along with the empirical analysis and verification this article provides valuable investment reference for film risk control and movie investment decisions.

Request Access

You do not own this content. Please login to recommend this title to your institution's librarian or purchase it from the IGI Global bookstore.