Hybrid Offshoring: Composite Personae and Evolving Collaboration Technologies

doi:10.4018/irmj.2008010106

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Hybrid Offshoring: Composite Personae and Evolving Collaboration Technologies

Nathan Denny, Shivram Mani, Ravi Sheshu Nadella, Manish Swaminathan, Jamie Samdal

Source Title: Information Resources Management Journal (IRMJ)21(1)

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MLA

Denny, Nathan, et al. "Hybrid Offshoring: Composite Personae and Evolving Collaboration Technologies." IRMJ vol.21, no.1 2008: pp.89-104. http://doi.org/10.4018/irmj.2008010106

APA

Denny, N., Mani, S., Nadella, R. S., Swaminathan, M., & Samdal, J. (2008). Hybrid Offshoring: Composite Personae and Evolving Collaboration Technologies. Information Resources Management Journal (IRMJ), 21(1), 89-104. http://doi.org/10.4018/irmj.2008010106

Chicago

Denny, Nathan, et al. "Hybrid Offshoring: Composite Personae and Evolving Collaboration Technologies," Information Resources Management Journal (IRMJ) 21, no.1: 89-104. http://doi.org/10.4018/irmj.2008010106

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Abstract

Inspired by round-the-clock manufacturing, the 24-Hour Knowledge Factory endeavors to transform the production of software and other intangibles into a process of continuous development. While the concept of offshore software development is well established, few enterprises are currently able to develop the same code artifacts around the clock. We discuss the benefits of applying the 24-Hour Knowledge Factory to software development. We also present a representative scenario highlighting the problems of asynchronous communication in current offshore software development practices. Further, we introduce the notion of composite persona as a potential collaboration model within the 24-Hour Knowledge Factory and explain its ability to mitigate problems arising from communicating across cultures, languages, and time zones. Finally, we present a suite of new collaboration tools and techniques that are being developed specifically for use by composite personae in the 24-Hour Knowledge Factory.

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Hybrid Offshoring: Composite Personae and Evolving Collaboration Technologies

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