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The Evolution from E-Commerce to M-Commerce: Pressures, Firm Capabilities and Competitive Advantage in Strategic Decision Making

The Evolution from E-Commerce to M-Commerce: Pressures, Firm Capabilities and Competitive Advantage in Strategic Decision Making

Esther Swilley, Charles F. Hofacker, Bruce T. Lamont
Copyright: © 2012 |Volume: 8 |Issue: 1 |Pages: 16
ISSN: 1548-1131|EISSN: 1548-114X|EISBN13: 9781466611832|DOI: 10.4018/jebr.2012010101
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MLA

Swilley, Esther, et al. "The Evolution from E-Commerce to M-Commerce: Pressures, Firm Capabilities and Competitive Advantage in Strategic Decision Making." IJEBR vol.8, no.1 2012: pp.1-16. http://doi.org/10.4018/jebr.2012010101

APA

Swilley, E., Hofacker, C. F., & Lamont, B. T. (2012). The Evolution from E-Commerce to M-Commerce: Pressures, Firm Capabilities and Competitive Advantage in Strategic Decision Making. International Journal of E-Business Research (IJEBR), 8(1), 1-16. http://doi.org/10.4018/jebr.2012010101

Chicago

Swilley, Esther, Charles F. Hofacker, and Bruce T. Lamont. "The Evolution from E-Commerce to M-Commerce: Pressures, Firm Capabilities and Competitive Advantage in Strategic Decision Making," International Journal of E-Business Research (IJEBR) 8, no.1: 1-16. http://doi.org/10.4018/jebr.2012010101

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Abstract

This study focuses on the isomorphic pressures and firm capabilities that affect strategic decision-making in organizations in the context of m-commerce. The authors take into consideration that the three isomorphic forces set forth by DiMaggio and Powell (1983), mimetic, coercive and normative pressures, work together to impact strategic decisions based on stakeholder influences. This study found that the effects of mimetic pressures seen in results of previous studies may be the result of model misspecification. Findings also indicate that firms want to leverage capabilities gained from e-commerce in the m-commerce wave in order to gain a competitive advantage in the marketplace

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