Abstract
This paper discusses the shaping of Website development in four New Zealand regional destination marketing organisations. It explores the social and political processes through which the generic Web technology was adopted and adapted within the local situations of these individual tourism organisations. In addition, the paper illustrates the sometimes contradictory relationships of collaboration and competition that link networks of tourism destination marketing organisations.
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© 2005 Springer-Verlag Wien
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Doolin, B. (2005). Shaping Technological Outcomes: Website Development in Four Regional Tourism Organisations. In: Frew, A.J. (eds) Information and Communication Technologies in Tourism 2005. Springer, Vienna. https://doi.org/10.1007/3-211-27283-6_22
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DOI: https://doi.org/10.1007/3-211-27283-6_22
Publisher Name: Springer, Vienna
Print ISBN: 978-3-211-24148-6
Online ISBN: 978-3-211-27283-1