Abstract
Our goal as user researchers is to provide the developers and producers with the most informative insights into player attitudes, expectations and reasons for play, helping them make decisions to enhance their game designs. The term ‘enhance’ could be defined in several ways: more fun, more aligned with the designers’ intentions, or maybe more likely to appeal more to the core audience. The definition of the outcome criteria and goals of the research is essential to clarify early when engaging in game user research.
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Further Reading
Jackson, C., & Furnham, A. (1999). Designing and analysing questionnaires and surveys: A manual for health professionals and administrators. London: Whurr Publishers.
Kuniavsky, M. (2003). Observing the user experience: A practitioner’s guide to user research. San Francisco: Morgan Kaufmann.
Medlock, M. C., Wixon, D., Terrano, M., Romero, R., & Fulton, B. (2002, July). Using the RITE Method to improve products: A definition and a case study. In Proceedings of the Usability Professionals Association, Orlando, FL.
Oppenheim, A. N. (1992). Questionnaire design, interviewing and attitude measurement (2nd ed.). London: Continuum International Publishing.
Phillips, B. (2010). Peering into the black box of player behavior: The player experience panel at Microsoft Game Studios, GDC 2010. http://www.gdcvault.com/play/1012646/Peering-into-the-Black-Box
Shaughnessy, J. J., Zechmeister, E. B., & Zechmeister, J. S. (2008). Research methods in psychology (8th ed.). New York: McGraw-Hill Higher Education.
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Ben Weedon is the principal consultant and manager at ExperienceLab, previously PlayableGames, a games user research consultancy based in London, UK. He has been active as a user researcher since 2001, and before that was an experimental psychologist investigating language and speech. He has two kids, plays the drums, and is part of the steering committee of the Games User Research SIG (part of the IGDA). He tries to play games as much as his kids, drums and work allow.
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Weedon, B. (2013). Game Metrics Through Questionnaires. In: Seif El-Nasr, M., Drachen, A., Canossa, A. (eds) Game Analytics. Springer, London. https://doi.org/10.1007/978-1-4471-4769-5_23
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DOI: https://doi.org/10.1007/978-1-4471-4769-5_23
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