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Designing Presence

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Human Interaction, Emerging Technologies and Future Applications II (IHIET 2020)

Part of the book series: Advances in Intelligent Systems and Computing ((AISC,volume 1152))

Abstract

Experience design and engagement is evolving to become the design of presence with the supporting practices and tools of SenseMapping, CC-Align, Experience Vision and Scenario-Based Design Methods.

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References

  1. Clark, K.: Brandscendence: Three Essential Elements of Enduring Brands – Relevance, Context and Mutual Benefit. Kaplan Press, Dearborn (2004)

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  2. Clark, K.: SenseMapping. Later enhanced by other Content Evolution colleagues, Content Evolution practice and white paper (2019)

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  3. Clark, K.: USE: User Strategic Experience. Content Evolution white paper (2016)

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  4. Yamazaki, K., Ueda, Y., Go, K., Hayakawa, S., Yanagida, K.: Experience Vision and “Scenario Based Design Method”. Maruzen Press (2012)

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  5. Louviere, J., Carson, R., Clark, K.: CC-Align. ChoiceFlows white paper, member of the Content Evolution federation (2019)

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  6. Farah, S.: Experience preferred. CMO Magazine Cover Story, November 2005

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  7. Clark, K., Smith, R.: Unleashing the power of design thinking. Design Manage. Rev. 19, 8–15 (2008)

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  8. Clark, K., Content Evolution: Multi-track Journey Mapping first introduced at Toyota (2009)

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  9. Csikszentmihalyi, M.: Flow: The Psychology of Optimal Experience. Harper Perennial, New York (1990)

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  10. 50,000 Citations for Dr. Jordan Louviere of ChoiceFlows Inc. Business Wire, 2 January 2020

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  11. Clark, K.: Brandscendence, ibid

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  12. Experience Vision; see reference, ibid

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Author information

Authors and Affiliations

  1. ChoiceFlows Inc., Content Evolution LLC, Chapel Hill, NC, USA

    Kevin Clark

  2. Mushashino University, X-Design Academy, Nishitokyo, Tokyo, Japan

    Kazuhiko Yamazaki

Authors
  1. Kevin Clark
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  2. Kazuhiko Yamazaki
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Corresponding author

Correspondence to Kevin Clark .

Editor information

Editors and Affiliations

  1. Institute for Advanced Systems Engineering, University of Central Florida, Orlando, FL, USA

    Tareq Ahram

  2. Campus du Moulin de la Housse, Université de Reims Champagne Ardenne GRESPI, Reims Cedex, France

    Redha Taiar

  3. Département de l’appareil locomoteur, Champ de l’Air, Centre Hospitalier Universitaire Vaudois (CHUV), Lausanne, Switzerland

    Vincent Gremeaux-Bader

  4. Laboratory of Movement Analysis and Measurement, École Polytechnique Fédérale de Lausanne, Lausanne, Switzerland

    Kamiar Aminian

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© 2020 The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG

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Cite this paper

Clark, K., Yamazaki, K. (2020). Designing Presence. In: Ahram, T., Taiar, R., Gremeaux-Bader, V., Aminian, K. (eds) Human Interaction, Emerging Technologies and Future Applications II. IHIET 2020. Advances in Intelligent Systems and Computing, vol 1152. Springer, Cham. https://doi.org/10.1007/978-3-030-44267-5_1

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  • DOI: https://doi.org/10.1007/978-3-030-44267-5_1

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-030-44266-8

  • Online ISBN: 978-3-030-44267-5

  • eBook Packages: EngineeringEngineering (R0)

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