Abstract
The trust and perceptions that can be generated between civil society and organizations receiving philanthropy are key to a link that becomes more complex, since there is evidence of distrust in local and global social contexts that raise new forms of intermediation necessary to the measurement. The research aims to focus on the types of donations that Chileans, as natural persons, are delivering or are willing to deliver in recent months, also marked by a context of greater economic uncertainty. The measurement made in this research has a national character, with consultations in all regions of the country, incorporating data science techniques in the collection and automated processing of information for mass data. The results of the research show that a majority of the population at the national level would be willing to donate money to a charitable cause (91.58%), while 66.41% declare to have donated money to a charitable cause in the last 12 months.
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Acknowledgments
Hanns de la Fuente-Mella and Claudio Elórtegui Gómez are supports by Grant NUCLEO DE INVESTIGACION EN DATA ANALYTICS/PUCV VRIEA/039.432/2020.
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Gómez, C.E., Ruette, J., de la Fuente-Mella, H. (2020). The Philanthropy of Chilean Citizenship: A Quantitative Data Science Study. In: Kantola, J., Nazir, S., Salminen, V. (eds) Advances in Human Factors, Business Management and Leadership. AHFE 2020. Advances in Intelligent Systems and Computing, vol 1209. Springer, Cham. https://doi.org/10.1007/978-3-030-50791-6_65
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