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Application of a Continuous Improvement Method for Graphic User Interfaces Through Intelligent Systems for a Language Services Company

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Applied Informatics (ICAI 2021)

Part of the book series: Communications in Computer and Information Science ((CCIS,volume 1455))

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Abstract

The Graphic User Interface represents the most common mechanism in human-computer interaction. Thus, its correct development is an utterly important task, which is reflected to the point where most software projects fail due to low user acceptance. The techniques, methodologies, tools, and principles to improve Graphical User Interfaces have been the object of interest of researchers and organizations over time. Due to the low success rate, a recent trend consists in experimenting with a greater number of interface alternatives, lowering their development costs through automation and Artificial Intelligence. Therefore, this paper presents a method that, by Interactive Genetic Algorithms, a semi-automatic continuous improvement process for landing pages is established. The proposed method is applied in a study case, consisting in a landing page that belongs to a translation services company. The method application provides positive results, enabling the landing page to reach the goals for which it was designed.

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Correspondence to Pablo Pytel .

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Fernandez, O.G., Pytel, P., Pollo-Cattaneo, M.F. (2021). Application of a Continuous Improvement Method for Graphic User Interfaces Through Intelligent Systems for a Language Services Company. In: Florez, H., Pollo-Cattaneo, M.F. (eds) Applied Informatics. ICAI 2021. Communications in Computer and Information Science, vol 1455. Springer, Cham. https://doi.org/10.1007/978-3-030-89654-6_11

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  • DOI: https://doi.org/10.1007/978-3-030-89654-6_11

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