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The Impact of Organizational Structure Characteristic on Administrative Communication Efficiency: Evidence from Telecommunication Companies in Jordan

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The Effect of Information Technology on Business and Marketing Intelligence Systems

Abstract

The major aim of the study was to examine the impact of organizational structure characteristic on administrative communication efficiency. Therefore, it focused on telecommunication companies operating in Jordan. Data were primarily gathered through self-reported questionnaires creating by Google Forms which were distributed to a purposive sample of managers at different levels via email. Structural equation modeling (SEM) was used to test hypotheses. The study results showed that organizational structure characteristic has a positive impact on administrative communication efficiency. Based on the results of the study, the researchers recommend managers and decision makers to pay more attention to the dimensions related to the characteristics of the organizational structure (specialization and flexibility) that will affect the enhancement of the level of effectiveness of administrative communication.

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Correspondence to Sulieman Ibraheem Shelash Al-Hawary .

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Almaaitah, M.F. et al. (2023). The Impact of Organizational Structure Characteristic on Administrative Communication Efficiency: Evidence from Telecommunication Companies in Jordan. In: Alshurideh, M., Al Kurdi , B.H., Masa’deh, R., Alzoubi , H.M., Salloum, S. (eds) The Effect of Information Technology on Business and Marketing Intelligence Systems. Studies in Computational Intelligence, vol 1056. Springer, Cham. https://doi.org/10.1007/978-3-031-12382-5_47

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