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The Expression of Multi-sensory User Experience on Interactive Packaging Design-Emotional Design of Children's Food

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HCI International 2022 – Late Breaking Posters (HCII 2022)

Part of the book series: Communications in Computer and Information Science ((CCIS,volume 1654))

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Abstract

In view of the era of experience economy, product packaging not only plays a role in protecting goods, but also is a media in communicating with the audience and the products. Compared with the traditional product packaging, interactive packaging design can better meet the needs of user experience. Especially in the field of children's food, packaging design should give full consideration to children's cognitive characteristics and psychological needs, and carry out the emotional design to provide the kids with better user experience. Based on the interactive concept of product packaging, this paper constructed the emotional design of children's food packaging experience on multi-sensory channels, so as to promote children's physical and mental health.

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Authors and Affiliations

  1. Commodity Planning Center, Beijing New Energy CO. LTD, Beijing, China

    Shijie Zhou & Lv Bin

  2. Institute of Psychology, University of Chinese Academy of Science, Beijing, China

    Ting Wen

Authors
  1. Shijie Zhou
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  2. Lv Bin
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  3. Ting Wen
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Corresponding author

Correspondence to Ting Wen .

Editor information

Editors and Affiliations

  1. University of Crete and Foundation for Research and Technology – Hellas (FORTH), Heraklion, Crete, Greece

    Constantine Stephanidis

  2. Foundation for Research and Technology Hellas (FORTH), Heraklion, Crete, Greece

    Margherita Antona

  3. Foundation for Research and Technology Hellas (FORTH), Heraklion, Crete, Greece

    Stavroula Ntoa

  4. University of Central Florida, Orlando, FL, USA

    Gavriel Salvendy

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Zhou, S., Bin, L., Wen, T. (2022). The Expression of Multi-sensory User Experience on Interactive Packaging Design-Emotional Design of Children's Food. In: Stephanidis, C., Antona, M., Ntoa, S., Salvendy, G. (eds) HCI International 2022 – Late Breaking Posters. HCII 2022. Communications in Computer and Information Science, vol 1654. Springer, Cham. https://doi.org/10.1007/978-3-031-19679-9_89

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  • DOI: https://doi.org/10.1007/978-3-031-19679-9_89

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-031-19678-2

  • Online ISBN: 978-3-031-19679-9

  • eBook Packages: Computer ScienceComputer Science (R0)

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