Exploration of Short Video Media Communication Based in the Metaverse

Abstract

As media is embedded in human daily life, human society has experienced two stages of face-to-face unmediated real communication and virtual world, and is ushering in the metaverse communication in the era of deep media. Metaverse, as the dominance of the era of deep media communication, media forms is constantly generated. Different from the previous media, it allows human beings to “enter” through various terminals to experience and act. It is a kind of “experiential” media. It breaks through the traditional concept of using short video media information as a carrier and tool for communication. It constitutes the infrastructure of the future human society. It is a “survival” medium. The metaverse promotes the deep metaverse of daily life at the material, spiritual and social levels, providing a new possibility for future human society, work and life. The arrival of the metaverse era will realize the multi-dimensional and multi-modal ecological application of diversity, multi-scenario, multi-industry and multi-energy when human beings face short video media dissemination.