Skip to main content

Disentangling User Intention for Sequential Recommendation with Dual Intention Decoupling Network

  • Conference paper
  • First Online:
Database Systems for Advanced Applications (DASFAA 2023)

Part of the book series: Lecture Notes in Computer Science ((LNCS,volume 13944))

Included in the following conference series:

  • 1982 Accesses

Abstract

Modern recommender systems often use sequential neural networks to capture users’ dynamic and evolving intentions from behavior data. However, a user’s different intentions might evolve over time at different speeds. Some user intentions are relatively stable with respect to time (i.e., time-invariant), and simply feeding all behavior data to sequential neural networks might not capture these time-invariant intentions well, since the inductive bias of sequential neural networks could prefer time-varying patterns than time-invariant patterns. In this paper, we propose a novel Dual Intention Decoupling Network (DIDN) framework to model time-invariant patterns and time-varying patterns in users’ behavior data separately, thus both types of patterns could be modeled more accurately. To do so, we first introduce a self-attention based model and a tree-based clustering algorithm to model time-varying and time-invariant patterns respectively, and then combine these two models to generate the overall click-through rate prediction. In the self-attention module, we further introduce a candidate item attention mechanism to implicitly decouple a user’s mixed intentions. Experimental results on three benchmarks show that our DIDN outperforms the state-of-the-art baselines in the topk sequential recommendation task.

This work was partially supported by MoE-CMCC “Artificial Intelligence” Project No. MCM20190701.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 89.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 119.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Notes

  1. 1.

    In this paper, we focus on the intention decoupling paradigm. Thus we omit more details about the multi-head self-attention sub-layer  [15] for brevity.

  2. 2.

    After computing the multiple interest embeddings and the corresponding multiple matching scores, we use an argmax operator to choose the final matching score.

References

  1. Vaswani, A., et al.: Attention is all you need. In: Advances in Neural Information Processing Systems, pp. 5998–6008 (2017)

    Google Scholar 

  2. Rendle, S., Freudenthaler, C., Schmidt-Thieme, L.: Factorizing personalized markov chains for next-basket recommendation. In: Proceedings of the 19th International Conference on World Wide Web, pp. 811–820 (2010)

    Google Scholar 

  3. Gidaris, S., Singh, P., Komodakis, N.: Unsupervised representation learning by predicting image rotations. arXiv preprint arXiv:1803.07728 (2018)

  4. Higgins, I., et al.: beta-VAE: learning basic visual concepts with a constrained variational framework (2016)

    Google Scholar 

  5. Ye, W., Wang, S., Chen, X., Wang, X., Qin, Z., Yin, D.: Time matters: sequential recommendation with complex temporal information. In: Proceedings of the 43rd International ACM SIGIR Conference on Research and Development in Information Retrieval, pp. 1459–1468 (2020)

    Google Scholar 

  6. Ma, C., Ma, L., Zhang, Y., Sun, J., Liu, X., Coates, M.: Memory augmented graph neural networks for sequential recommendation. Proc. AAAI Conf. Artif. Intell. 34(04), 5045–5052 (2020)

    Google Scholar 

  7. Ma, J., Zhou, C., Cui, P., Yang, H., Zhu, W.: Learning disentangled representations for recommendation. arXiv preprint arXiv:1910.14238 (2019)

  8. Ma, J., Cui, P., Kuang, K., Wang, X., Zhu, W.: Disentangled graph convolutional networks. In: International Conference on Machine Learning (PMLR), pp. 4212–4221 (2019)

    Google Scholar 

  9. Wang, X., Jin, H., Zhang, A., He, X., Xu, T., Chua, T.-S.: Disentangled graph collaborative filtering. In: Proceedings of the 43rd International ACM SIGIR Conference on Research and Development in Information Retrieval, pp. 1001–1010 (2020)

    Google Scholar 

  10. Zheng, Y., Gao, C., Li, X., He, X., Jin, D., Li, Y.: Disentangling user interest and conformity for recommendation with causal embedding. arXiv preprint arXiv:2006.11011 (2020)

  11. Hidasi, B., Karatzoglou, A.: Recurrent neural networks with top-k gains for session-based recommendations. In: Proceedings of the 27th ACM International Conference on Information and Knowledge Management, pp. 843–852 (2018)

    Google Scholar 

  12. Wang, S., Hu, L., Wang, Y., Sheng, Q.Z., Orgun, M., Cao, L.: Modeling multi-purpose sessions for next-item recommendations via mixture-channel purpose routing networks. In: International Joint Conference on Artificial Intelligence. International Joint Conferences on Artificial Intelligence (2019)

    Google Scholar 

  13. Hidasi, B., Karatzoglou, A., Baltrunas, L., Tikk, D.: Session-based recommendations with recurrent neural networks. arXiv preprint arXiv:1511.06939 (2015)

  14. Pi, Q., Bian, W., Zhou, G., Zhu, X., Gai, K.: Practice on long sequential user behavior modeling for click-through rate prediction. In: Proceedings of the 25th ACM SIGKDD International Conference on Knowledge Discovery & Data Mining, pp. 2671–2679 (2019)

    Google Scholar 

  15. Li, J., Wang, Y., McAuley, J.: Time interval aware self-attention for sequential recommendation. In: Proceedings of the 13th International Conference on Web Search and Data Mining, pp. 322–330 (2020)

    Google Scholar 

  16. Zhou, G., et al.: Deep interest evolution network for click-through rate prediction. Proc. AAAI Conf. Artif. Intell. 33(01), 5941–5948 (2019)

    Google Scholar 

  17. Chen, S., Moore, J.L., Turnbull, D., Joachims, T.: Playlist prediction via metric embedding. In: Proceedings of the 18th ACM SIGKDD International Conference on Knowledge Discovery and Data Mining, pp. 714–722 (2012)

    Google Scholar 

  18. McAuley, J., Targett, C., Shi, Q., Van Den Hengel, A.: Image-based recommendations on styles and substitutes. In: Proceedings of the 38th International ACM SIGIR Conference on Research and Development in Information Retrieval, pp. 43–52 (2015)

    Google Scholar 

  19. Rendle, S., Freudenthaler, C., Gantner, Z., Schmidt-Thieme, L.: BPR: bayesian personalized ranking from implicit feedback. arXiv preprint arXiv:1205.2618 (2012)

  20. Cen, Y., Zhang, J., Zou, X., Zhou, C., Yang, H., Tang, J.: Controllable multi-interest framework for recommendation. In: Proceedings of the 26th ACM SIGKDD International Conference on Knowledge Discovery & Data Mining, pp. 2942–2951 (2020)

    Google Scholar 

  21. Tan, Q., et al.: Sparse-interest network for sequential recommendation. In: Proceedings of the 14th ACM International Conference on Web Search and Data Mining, pp. 598–606 (2021)

    Google Scholar 

  22. Srivastava, N., Hinton, G., Krizhevsky, A., Sutskever, I., Salakhutdinov, R.: Dropout: a simple way to prevent neural networks from overfitting. J. Mach. Learn. Res. 15(1), 1929–1958 (2014)

    MathSciNet  MATH  Google Scholar 

  23. He, K., Zhang, X., Ren, S., Sun, J.: Deep residual learning for image recognition. In: Proceedings of the IEEE Conference on Computer Vision and Pattern Recognition, pp. 770–778 (2016)

    Google Scholar 

  24. Ba, J.L., Kiros, J.R., Hinton, G.E.: Layer normalization. arXiv preprint arXiv:1607.06450 (2016)

  25. He, R., Kang, W.-C., McAuley, J.: Translation-based recommendation. In: Proceedings of the Eleventh ACM Conference on Recommender Systems, pp. 161–169 (2017)

    Google Scholar 

  26. Zhang, W., Chen, T., Wang, J., Yu, Y.: Optimizing top-n collaborative filtering via dynamic negative item sampling. In: Proceedings of the 36th International ACM SIGIR Conference on Research and Development in Information Retrieval, pp. 785–788 (2013)

    Google Scholar 

  27. Kang, W.-C., McAuley, J.: Self-attentive sequential recommendation. In: 2018 IEEE International Conference on Data Mining (ICDM), pp. 197–206. IEEE (2018)

    Google Scholar 

  28. Bengio, Y., Courville, A., Vincent, P.: Representation learning: a review and new perspectives. IEEE Trans. Pattern Anal. Mach. Intell. 35(8), 1798–1828 (2013)

    Article  Google Scholar 

  29. Harper, F.M., Konstan, J.A.: The movielens datasets: history and context. ACM Trans. Interact. Intell. Syst. 5(4), 1–19 (2015)

    Google Scholar 

  30. Yang, M., Liu, F., Chen, Z., Shen, X., Hao, J., Wang, J.: CausalVAE: disentangled representation learning via neural structural causal models. In: Proceedings of the IEEE/CVF Conference on Computer Vision and Pattern Recognition, pp. 9593–9602 (2021)

    Google Scholar 

  31. Lian, J., et al.: Multi-interest-aware user modeling for large-scale sequential recommendations. arXiv preprint arXiv:2102.09211 (2021)

  32. Liu, H., Lin, H., Chen, G.: TANTP: conversational emotion recognition using tree-based attention networks with transformer pre-training. In: Karlapalem, K. (ed.) PAKDD 2021. LNCS (LNAI), vol. 12713, pp. 730–742. Springer, Cham (2021). https://doi.org/10.1007/978-3-030-75765-6_58

    Chapter  Google Scholar 

  33. Shi, S., Ma, W., Zhang, M., Zhang, Y., Ma, S.: Beyond user embedding matrix: learning to hash for modeling large-scale users in recommendation. In: SIGIR 2020: The 43rd International ACM SIGIR Conference on Research and Development in Information Retrieval (2020)

    Google Scholar 

  34. Batmaz, Z., Yurekli, A., Bilge, A., Kaleli, C.: A review on deep learning for recommender systems: challenges and remedies. Artif. Intell. Rev. 52(1), 1–37 (2019)

    Article  Google Scholar 

  35. He, R., McAuley, J.: Fusing similarity models with markov chains for sparse sequential recommendation. In: 2016 IEEE 16th International Conference on Data Mining (ICDM), pp. 191–200. IEEE (2016)

    Google Scholar 

  36. Cho, K., van Merriënboer, B., Bahdanau, D., Bengio, Y.: On the properties of neural machine translation: Encoder-decoder approaches. In: Proceedings of SSST-8, Eighth Workshop on Syntax, Semantics and Structure in Statistical Translation, pp. 103–111 (2014)

    Google Scholar 

  37. Pascanu, R., Mikolov, T., Bengio, Y.: On the difficulty of training recurrent neural networks. In: International conference on machine learning (PMLR), pp. 1310–1318 (2013)

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Guang Chen .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2023 The Author(s), under exclusive license to Springer Nature Switzerland AG

About this paper

Check for updates. Verify currency and authenticity via CrossMark

Cite this paper

Chen, L., Chen, G. (2023). Disentangling User Intention for Sequential Recommendation with Dual Intention Decoupling Network. In: Wang, X., et al. Database Systems for Advanced Applications. DASFAA 2023. Lecture Notes in Computer Science, vol 13944. Springer, Cham. https://doi.org/10.1007/978-3-031-30672-3_3

Download citation

  • DOI: https://doi.org/10.1007/978-3-031-30672-3_3

  • Published:

  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-031-30671-6

  • Online ISBN: 978-3-031-30672-3

  • eBook Packages: Computer ScienceComputer Science (R0)

Publish with us

Policies and ethics