Abstract
In the digital era, what the toy industry wants to do is not only the toy part but to attract more users. Several studies have addressed that traditional industrial design can no longer fully meet users’ needs. Reflecting on the literature and user studies, we describe project-based learning (PBL) practice and four sets of novel contexts, personas, and design directions to support future user interactions. The results demonstrate how to operationalize the playful experience in a human-centered design (HCD) process. This study would interest applied researchers and educators in teaching students with transdisciplinary backgrounds.
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Acknowledgment
We would like to thank the students at UX Program of MAP at Faculty of Psychology at Beijing Normal University and the researchers at Department of China Digital Technology at the LEGO Group.
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Ai, M. et al. (2023). How Can BOLE Identify, Cultivate, and Judge User Experience (UX) Talents? Inspiring and Designing the Playful Experience of Tomorrow. In: Marcus, A., Rosenzweig, E., Soares, M.M. (eds) Design, User Experience, and Usability. HCII 2023. Lecture Notes in Computer Science, vol 14030. Springer, Cham. https://doi.org/10.1007/978-3-031-35699-5_2
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