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Leveraging Living Trust Networks for Socially-Aware Recommendations

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Cross-Cultural Design (HCII 2023)

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Abstract

Social contexts play critical roles when people provide and receive recommendations in the real world. However, existing recommender mechanisms, such as collaborative filtering, model social connections based on the similarity of users’ interests, without fully considering their social ties at different strengths. Such mechanisms may fail to provide recommendations that fit human needs, ignoring important social relations such as trust and giving rise to so-called “filter bubbles” problems. In this paper, we propose a network-based model to represent multi-faceted relations of actors in local communities, which we call Living Trust Networks (LTNs), and discuss methods to create and manage LTNs based on different types of sensor data including location and proximity information. We also discuss a social recommendation model that can treat LTNs and “user-item interactions” in an integrated manner based on graph neural networks (GNNs). Finally, we present a study of the use of proximity-based LTNs to support people to obtain useful information in a university campus, and discuss the implications of our approach on the design of effective socially-aware recommendation environments based on LTNs.

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Acknowledgements

We thank the participants of our user experiment. This work was supported by JSPS KAKENHI Grant Numbers JP17KT0154 and JP20H00622.

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Correspondence to Shin’ichi Konomi .

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Konomi, S., Hu, X., Chen, Y., Yang, T., Ren, B., Yao, C. (2023). Leveraging Living Trust Networks for Socially-Aware Recommendations. In: Rau, PL.P. (eds) Cross-Cultural Design. HCII 2023. Lecture Notes in Computer Science, vol 14022. Springer, Cham. https://doi.org/10.1007/978-3-031-35936-1_37

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  • DOI: https://doi.org/10.1007/978-3-031-35936-1_37

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