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Evaluating Consumer Understanding and Awareness of Connected and Autonomous Vehicle Data Privacy

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Information Systems Security and Privacy (ICISSP 2021, ICISSP 2022)

Part of the book series: Communications in Computer and Information Science ((CCIS,volume 1851))

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Abstract

Connected and Autonomous Vehicles (CAVs) are significantly transforming the definition ‘vehicle’ on the road and in the market through their disruptive and pervasive technologies. Stakeholder research has consistently overlooked consumers and their CAV privacy knowledge. This paper addresses this through evaluating the consumer’s current privacy knowledge through a survey, focus group, and analysis of manufacturer’s privacy provisions. It found the materials insufficient, leaving consumers unsure of their vehicle’s data collecting functionalities. In this study, 168 survey respondents and 6 focus group participants were consulted, and their responses studied using thematic analysis. The results highlight the consumer’s need to be ‘Informed’, particularly in relation to themes around the requirements and provision of information, as well as the communication and control of privacy. Further themes such as ‘Disinterest’ and ‘Distrust’ emerged from the focus group. This paper recommends industry prioritisation of consumer education, introducing vehicle-specific data protection legislation, government assurance of manufacturer compliance, and use of the manufacturer’s app to control privacy. Vehicle purchasers must be informed of a vehicle’s data transmission, collection, and protection technologies, and how to make use of its privacy controls.

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Authors and Affiliations

  1. WMG, University of Warwick, Coventry, UK

    Flora Barber

  2. School of Computer Science, University of Nottingham, Nottingham, UK

    Steven Furnell

Authors
  1. Flora Barber
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  2. Steven Furnell
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Correspondence to Flora Barber .

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Editors and Affiliations

  1. Consiglio Nazionale delle Ricerche, Pisa, Italy

    Paolo Mori

  2. University of Luxembourg, Esch-sur-Alzette, Luxembourg

    Gabriele Lenzini

  3. University of Nottingham, Nottingham, UK

    Steven Furnell

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Barber, F., Furnell, S. (2023). Evaluating Consumer Understanding and Awareness of Connected and Autonomous Vehicle Data Privacy. In: Mori, P., Lenzini, G., Furnell, S. (eds) Information Systems Security and Privacy. ICISSP ICISSP 2021 2022. Communications in Computer and Information Science, vol 1851. Springer, Cham. https://doi.org/10.1007/978-3-031-37807-2_3

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  • DOI: https://doi.org/10.1007/978-3-031-37807-2_3

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-031-37806-5

  • Online ISBN: 978-3-031-37807-2

  • eBook Packages: Computer ScienceComputer Science (R0)

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