Abstract
In some decision situations, the use of Multi-Criteria Decision-Making/Aiding methods cannot capture the real cognitive process performed by Decision-Makers. In this context, behavioral studies can be performed to investigate Decision-Makers’ behavior during the decision process. This study has been undertaken to compare previous studies in order to investigate how Decision-Makers performed holistic evaluations using graphical and tabular visualization presented in the FITradeoff Decision Support System. Results may be applied to other methods using additive aggregation in the MAVT (Multi-Attribute Value Theory) context. The study aims to modify or transform the method based on the inclusion of behavioral aspects observed during the decision process. Thus, in this study an experiment has been designed to conduct holistic evaluations. Eight visualizations are presented arranged in bar graphs and tables, and two decision processes have been investigated – the selection of the best alternative and the elimination of the worst alternative. The experiment has been applied to 134 participants, and the data were collected and analyzed in terms of their probabilities of success and preferences.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
References
Keeney, R.L., Raiffa, H.: Decisions with Multiple Objectives: Preferences, and Value Tradeoffs. Wiley, New York (1976)
Belton, V., Stewart, T.: Multiple Criteria Decision Analysis. Kluwer Academic Publishers, Dordrecht (2002)
Figueira, J., Greco, S., Ehrgott, M. (eds.) Multiple criteria decision analysis: state of the art surveys. Springer, Berlin (2005). https://doi.org/10.1007/b100605
De Almeida, A.T., Cavalcante, C.A.V., Alencar, M.H., Ferreira, R.J.P., de Almeida-Filho, A.T., Garcez, T.V.: Multicriteria and Multiobjective Models for Risk, Reliability and Maintenance Decision Analysis, vol. 231, Springer, Cham (2015). https://doi.org/10.1007/978-3-319-17969-8
de Almeida, A.T., Frej, E.A., Roselli, L.R.P.: Combining holistic and decomposition paradigms in preference modeling with the flexibility of FITradeoff. CEJOR 29, 7–47 (2021)
de Almeida, A.T., Almeida, J.A., Costa, A.P.C.S., Almeida-Filho, A.T.: A new method for elicitation of criteria weights in additive models: flexible and interactive tradeoff. Eur. J. Oper. Res. 250(1), 179–191 (2016)
Jacquet-Lagreze, E., Siskos, J.: Assessing a set of additive utility functions for multicriteria decision making, the UTA method. Eur. J. Oper. Res. 10(2), 151–164 (1982)
Siskos, Y., Grigoroudis, E., Matsatsinis, N.F.: UTA methods. In: Greco, S., Ehrgott, M., Figueira, J. (eds.) Multiple Criteria Decision Analysis. International Series in Operations Research & Management Science, vol. 233. Springer, New York (2016). https://doi.org/10.1007/978-1-4939-3094-4
de Almeida, A.T., Frej, E.A., Roselli, L.R.P., Costa, A.P.C.S.: A summary on FITradeoff method with methodological and practical developments and future perspectives. Pesquisa Operacional 43, e268356 (2023)
Czekajski, M., Wachowicz, T., Frej, E.A.: Exploring the combination of holistic evaluation and elicitation by decomposition in FITradeoff: prioritizing cultural tourism products in Poland. Pesquisa Operacional 43, e263454 (2023)
Frej, E.A., Ekel, P., de Almeida, A.T.: A benefit-to-cost ratio based approach for portfolio selection under multiple criteria with incomplete preference information. Inf. Sci. 545, 487–498 (2021)
Pergher, I., Frej, E.A., Roselli, L.R.P., de Almeida, A.T.: Integrating simulation and FITradeoff method for scheduling rules selection in job-shop production systems. Int. J. Prod. Econ. 227, 107669 (2020)
Santos, I.M., Roselli, L.R.P., L., da Silva, A.L.G., Alencar, L.H.: A supplier selection model for a wholesaler and retailer company based on FITradeoff multicriteria method. Math. Prob. Eng. 2020, 1–14 (2020)
Fossile, D.K., Frej, E.A., da Costa, S.E.G., de Lima, E.P., de Almeida, A.T.: Selecting the most viable renewable energy source for brazilian ports using the FITradeoff method. J. Clean. Prod. 260, 121107 (2020)
Dell’Ovo, M., Oppio, A., Capolongo, S.: Modelling the spatial decision problem. Bridging the gap between theory and practice: SitHealth evaluation tool. In: Decision Support System for the Location of Healthcare Facilities. SpringerBriefs in Applied Sciences and Technology, pp. 81–112. Springer, Cham (2020). https://doi.org/10.1007/978-3-030-50173-0_4
Alvarez Carrillo, P.A., Roselli, L.R.P., Frej, E.A., et al.: Selecting an agricultural technology package based on the flexible and interactive tradeoff method. Ann. Oper. Res. 314, 377–392 (2022). https://doi.org/10.1007/s10479-018-3020-y
Frej, E.A., Roselli, L.R.P., de Almeida, J.A., de Almeida, A.T.: A multicriteria decision model for supplier selection in a food industry based on FITradeoff method. Math. Prob. Eng. 2017, 1–9 (2017)
de Almeida, A.T.: Processo de Decisão nas Organizações: Construindo Modelos de Decisão Multicritério, 2Ed. São Paulo: Editora Atlas (No prelo) (2020)
Korhonen, P., Wallenius, J.: Behavioral issues in MCDM: neglected research questions. In: Clímaco, J. (ed.) Multicriteria Analysis. Springer, Berlin, pp. 412–422 (1997). https://doi.org/10.1007/978-3-642-60667-0_39
Roselli, L.R.P., de Almeida, A.T.: Neuroscience behavioral studies for modula-tion of the FITradeoff Method. In: Morais, D.C., Fang, L. (eds.) Group Decision and Negotiation: Methodological and Practical Issues. GDN 2022. LNBIP, vol. 454, pp. 44–58. Springer, Cham (2022). https://doi.org/10.1007/978-3-031-07996-2_4
Eagleman, D.: The Brain: A Story of You. Pantheon Books, New York (2015)
Roselli, L.R.P., de Almeida, A.T.: The use of the success-based decision rule to support the holistic evaluation process in FITradeoff. Int. Trans. Oper. Res. 30, 1299–1319 (2023)
Ferreira, E.B., de Vasconcelos, T.R.S., Roselli, L.R.P., de Almeida, A.T.: Behavioral studies for the use of visualization in holistic evaluation for multicriteria decision problems decision. In: Liu, S., Zaraté, P., Kamissoko, D., Linden, I., Papathanasiou, J. (eds.) Decision Support Systems XIII. Decision Support Systems in An Uncertain World: The Contribution of Digital Twins, ICDSST 2023, LNBIP, vol. 474, pp 265–276. Springer, Cham (2023). https://doi.org/10.1007/978-3-031-32534-2_19
Roselli, L.R.P., de Almeida, A.T.: Use of the Alpha-theta diagram as a decision neuroscience tool for analyzing holistic evaluation in decision making. Ann. Oper. Res. 290, 1–23 (2022)
Reis Peixoto Roselli, L., de Almeida, A.T.: Analysis of graphical visualizations for multi-criteria decision making in FITradeoff method using a decision neuroscience experiment. In: Moreno-Jiménez, J., Linden, I., Dargam, F., Jayawickrama, U. (eds.) Decision Support Systems X: Cognitive Decision Support Systems and Technologies, ICDSST 2020, LNBP, vol. 384, pp. 30–42. Springer, Cham (2020). https://doi.org/10.1007/978-3-030-46224-6_3
Roselli, L.R.P., de Almeida, A.T.: Improvements in the FITradeoff decision support system for ranking order problematic based in a behavioral study with NeuroIS tools. In: Davis, F.D., Riedl, R., vom Brocke, J., Léger, PM., Randolph, A.B., Fischer, T. (eds.) Information Systems and Neuroscience. NeuroIS 2020. LNISO, vol. 43, pp. 121–132. Springer, Cham (2020). https://doi.org/10.1007/978-3-030-60073-0_14
Roselli, L.R.P., de Almeida, A.T., Frej, E.A.: Decision neuroscience for improving data visualization of decision support in the FITradeoff method. Oper. Res. Int. Journal 19, 1–21 (2019)
Roselli, L.R.P., de Almeida, A.T.: Analyzing graphical visualization for multi-attribute decision making using EEG and eye-tracker. In NeuroPsychoEconomics Conference, Poster Section, Rome (2019)
Roselli, L.R.P., Frej, E.A., de Almeida, A.T.: Neuroscience experiment for graphical visualization in the FITradeoff decision support system. In: Chen, Y., Kersten, G., Vetschera, R., Xu, H. (eds.) Group Decision and Negotiation in an Uncertain World. GDN 2018, LNBIP, vol. 315, pp. 56–69. Springer, Cham (2018). https://doi.org/10.1007/978-3-319-92874-6_5
de Almeida, A.T., Roselli, L.R.P., Costa, A.P.C.S., Goncalves, J.M.S., Andrade, A.L.: Decision process improvement based on behavioral experiments of multi-attribute choices with graphical visualization. In: 16th Proceedings Society of NeuroEconomics, Philadelphia, USA (2018)
de Almeida, A.T., Roselli, L.R.P.: Visualization for decision support in FITradeoff method: exploring its evaluation with cognitive neuroscience. In: Linden, I., Liu, S., Colot, C. (eds.) Decision Support Systems VII. Data, Information and Knowledge Visualization in Decision Support Systems. ICDSST 2017, LNBIP, vol. 282, pp 61–73. Springer, Cham (2017). https://doi.org/10.1007/978-3-319-57487-5_5
da Silva, A.L.C.D.L., Costa, A.P.C.S., de Almeida, A.T.: Exploring cognitive aspects of FITradeoff method using neuroscience tools. Ann. Oper. Res. 312(2), 1147–1169 (2022)
da Silva, A.L.C D.L., Costa, A.P.C.S., de Almeida, A.T.: Analysis of the cognitive aspects of the preference elicitation process in the compensatory context: a neuroscience experiment with FITradeoff. Int. Trans. Oper. Res. 31, 2472–2503 (2024). https://doi.org/10.1111/itor.13210
Roselli, L.R.P., Pereira, L.D.S., da Silva, A.L.C.D.L., de Almeida, A.T., Morais, D.C., Costa, A.P.C.S.: Neuroscience experiment applied to investigate decision-maker behavior in the tradeoff elicitation procedure. Ann. Oper. Res. 289(1), 67–84 (2020)
Carneiro de Lima da Silva, A.L., Cabral Seixas Costa, A.P.: FITradeoff decision support system: an exploratory study with neuroscience tools. In: Davis, F., Riedl, R., vom Brocke, J., Léger, PM., Randolph, A., Fischer, T. (eds.) Information Systems and Neuroscience, LNISO, vol. 32, pp 365–372. Springer, Cham (2020). https://doi.org/10.1007/978-3-030-28144-1_40
Frej, E.A., de Almeida, A.T.; Costa, A.P.C.S.: Using data visualization for ranking alternatives with partial information and interactive tradeoff elicitation. Oper. Res. 2019, 1–23 (2019)
Kang, T.H.A., Frej, E.A., de Almeida, A.T.: Flexible and interactive tradeoff elicitation for multicriteria sorting problems. Asia Pacific J. Oper. Res. 37, 2050020 (2020)
Engin, A., Vetschera, R.: Information representation in decision making: The impact of cognitive style and depletion effects. Decis. Support Syst. 103, 94–103 (2017)
Nermend, K.: The implementation of cognitive neuroscience techniques for fatigue evaluation in participants of the decision-making process. In: Nermend, K., Łatuszyńska, M. (eds.) Neuroeconomic and Behavioral Aspects of Decision Making. Springer Proceedings in Business and Economics, pp 329–339. Springer, Cham (2017). https://doi.org/10.1007/978-3-319-62938-4_21
Özerol, G; Karasakal, E.: A parallel between regret theory and outranking methods for multicriteria decision making under imprecise information. Theor. Decis. 65(1), 45–70 (2008)
Chuang, H., Lin, C., Chen, Y.: Exploring the triple reciprocity nature of organizational value cocreation behavior using multicriteria decision making analysis. Mathematical Problems in Engineering, pp. 1–15 (2015)
Trepel, C., Fox, C.R., Poldrack, R.: A. Prospect theory on the brain? Toward a cognitive neuroscience of decision under risk. Cogn. Brain Res. 23(1), 34–50 (2005)
Barberis, N., Xiong, W.: What drives the disposition effect? An analysis of a long‐standing preference‐based explanation. J. Finance 64(2), 751–784 (2009)
Wallenius, H., Wallenius, J.: Implications of world mega trends for MCDM research. In: Ben Amor, S., De Almeida, A., De Miranda, J., Aktas, E. (eds.). Advanced Studies in Multi-Criteria Decision Making. New York: Chapman and Hall/CRC, Series in Operations Research, 1st Ed, pp. 1–10 (2020)
de Almeida, A.T., Frej, E.A.: Simulation studies for evaluating the use of holistic evaluation and decomposition elicitation in the FITradeoff Method. Working Paper CDSID (2023)
Acknowledgment
This work had partial support from the Brazilian Research Council (CNPq) [grant 308531/2015–9;312695/2020–9] and the Foundation of Support in Science and Technology of the State of Pernambuco (FACEPE) [APQ-0484-3.08/17].
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2024 The Author(s), under exclusive license to Springer Nature Switzerland AG
About this paper
Cite this paper
de Vasconcelos, T.R.S., Roselli, L.R.P., de Almeida, A.T. (2024). Performance of Holistic Evaluation for Multi-criteria Decisions Comparing Selection or Elimination of Alternatives. In: Duarte, S.P., Lobo, A., Delibašić, B., Kamissoko, D. (eds) Decision Support Systems XIV. Human-Centric Group Decision, Negotiation and Decision Support Systems for Societal Transitions. ICDSST 2024. Lecture Notes in Business Information Processing, vol 506. Springer, Cham. https://doi.org/10.1007/978-3-031-59376-5_7
Download citation
DOI: https://doi.org/10.1007/978-3-031-59376-5_7
Published:
Publisher Name: Springer, Cham
Print ISBN: 978-3-031-59375-8
Online ISBN: 978-3-031-59376-5
eBook Packages: Computer ScienceComputer Science (R0)