Abstract
On Twitter, People do not only find new friends by following others, but also propagation the information by retweeting. So, we can not measure the users’ influence only by following relationships easily, also, it is not reasonable to measure tweets’ popularity by the number of retweets. In this paper, a novel random walk model was proposed to measure the users’ influence and tweets’ popularity. In our model, the influence of users was measured not only by random walk of the following network, but also by the popularity of tweets. In fact, if a user often tweets popular contents firstly, we think this user is important and the influence of the user is higher. Moreover, if a content is retweeted by many high influencers, we think this content is important and popular. Experiments were conducted on a real dataset from Twitter containing about 0.26 million users and 10 million tweets, and results show that our method is consistently better than PageRank method with the network of following and the method of retweetNum which measures the popularity of contents according to the number of retweets.
D. Zhaoyun—This work was supported by National Natural Science Foundation of China (No. 71331008).
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Similar content being viewed by others
References
Kwak, H., Lee, C., Park, H., Moon, S.: What is twitter, a social network or a news media? In: Proceedings of the 19th International World Wide Web Conference (WWW 2010), pp. 591–600, Raleigh, USA, April 2010
Tunkelang, D.: A twitter analog to pagerank (2009)
Weng, J., Lim, E.P., Jiang, J., He, Q.: Twitterrank: finding topic-sensitive influential twitters. In: Proceedings of the 3th ACM International Conference on Web Search and Data Mining (WSDM 2010), pp. 261–270, New York, USA, February 2010
Cha, M., Haddadi, H., Benevenuto, F., Gummadi, K.P.: Measuring user influence in twitter: the million follower fallacy. In: Proceedings of the 4th International AAAI Conference on Weblogs and Social Media (ICWSM 2010), pp. 10–17, Washington, USA, May 2010
Lee, C., Kwak, H., Park, H., Moon, S.: Finding influentials based on the temporal order of information adoption in twitter. In: Proceedings of the 19th International Conference on World Wide Web (WWW-Poster 2010), pp. 1137–1138, Raleigh, USA, April 2010
Pal, A., Counts, S.: Identifying topical authorities in microblogs. In: Proceedings of the 4th ACM International Conference on Web Search and Data Mining (WSDM 2011), pp. 45–54, Hong Kong, February 2011
Bakshy, E., Hofman, J.M., Mason, W.A., Watts, D.J.: Everyone’s an influencer: quantifying influence on twitter. In: Proceedings of the 4th ACM International Conference on Web Search and Data Mining (WSDM 2011), pp. 65–74, Hong Kong, February 2011
Romero, D.M., Galuba, W., Asur, S., Huberman, B.A.: Influence and passivity in social media. In: Proceedings of the 20th International Conference on World Wide Web (WWW-Poster 2011), pp. 113–114, Hyderabad, India, March 2011
Yang, J., Counts, S.: Predicting the speed, scale, and range of information diffusion in twitter. In: Proceedings of the 4th International AAAI Conference on Weblogs and Social Media (ICWSM 2010), pp. 355–358, Washington, USA, May 2010
Silva, A., Guimaraes, S., Zaki, M.: Profilerank: finding relevant content and influential users based on information diffusion. In: Proceedings of the 8th International Workshop on Social Network Mining and Analysis (SNAKDD 2013), pp. 11–20, Chicago, Illinois, USA, August 2013
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2015 Springer International Publishing Switzerland
About this paper
Cite this paper
Ding, Z., Wang, H., Guo, L., Qiao, F., Cao, J., Shen, D. (2015). Finding Influential Users and Popular Contents on Twitter. In: Wang, J., et al. Web Information Systems Engineering – WISE 2015. WISE 2015. Lecture Notes in Computer Science(), vol 9419. Springer, Cham. https://doi.org/10.1007/978-3-319-26187-4_23
Download citation
DOI: https://doi.org/10.1007/978-3-319-26187-4_23
Published:
Publisher Name: Springer, Cham
Print ISBN: 978-3-319-26186-7
Online ISBN: 978-3-319-26187-4
eBook Packages: Computer ScienceComputer Science (R0)